Here is the March round up of 11 Hotel Success Stories from our Expert Partners touching on revenue, bookings, guest experience and engagement.
Atomize, BEONx, Lybra, The Hotels Network, Userguest and SiteMinder
(Please click on the hotel success stories title to access the full article)
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De Historiske selects Atomize and Mews as preferred partners for its 70+ hotel collection
De Historiske is a unique hospitality membership group that consists of 71 hotels, 25 restaurants and two ships. The properties are located across Norway, and each is unique in character, with a range of special activities or experiences typically on offer, including Fjord cruises and Northern Lights tours.
The ability to automate manual processes was a key factor for De Historiske when choosing Mews and Atomize, because of the two-fold effect it will have on the business. As Mews and Atomize join forces, alignment of the platforms will streamline operations, delivering significant cost and time savings for De Historiske properties. Additionally, it will improve the guest experience by freeing staff to spend more time with guests and diners, as well as providing a smooth, digital journey from booking to check-out for those who choose it.
Hotel Claridge Elevates Revenue Strategies with BEONx
For years, Hotel Claridge, an emblem of elegance and comfort in Madrid, has been welcoming guests with exceptional service. But behind the scenes, the team was facing challenges in optimizing revenue management. Data collection was tedious, demand variations were hard to track, and manual processes slowed down decision-making.
That’s when BEONx entered the picture. Having known BEONx since its early days, Hotel Claridge trusted its personalized approach and seamless communication – a key factor in their decision to implement the platform.
The Challenge: Struggling with Data and Agility
Like many hotels, Hotel Claridge faced the classic struggle of managing revenue with outdated, time-consuming methods.
Barceló and BEONx: A Partnership to Transform and Digitalize Revenue Management
At BEONx, we have had the privilege of working closely with Barceló Hotel Group on a transformative project that began two years ago. From the outset, our goal has been clear: to provide their Revenue Management team with a technological platform that not only facilitates decision-making but also optimizes daily operations and maximizes hotel performance. This joint effort has allowed us to tackle complex challenges and explore new ways to manage revenue in a constantly evolving industry.
Today, more than 80 hotels in the chain have already implemented our solution, and the latest additions to the Barceló EMEA portfolio have joined the project and are currently undergoing implementation. Beyond the numbers, what truly makes us proud is how we have worked together to transform the company’s revenue management into a more agile, precise, and efficient operation. This collaboration is a testament to how technology and expertise can come together to create a significant and sustainable impact on the hospitality industry.
How Valbella Resort Reached New Heights with Lybra Assistant RMS
At Valbella Resort, we recognized that manual revenue management was no longer sufficient to keep up with the increasing demands of a dynamic market. As Birgit Hirsch, Front & Back Office Manager, explains:
- Staff capacity: “A single person cannot react quickly enough to constant market changes.”
- Competitive monitoring: Keeping a close eye on competitors became essential to staying ahead.
- Occupancy and revenue growth: The goal was to maximize occupancy while simultaneously increasing revenue.
With these priorities in mind, implementing a high-performing Revenue Management System (RMS) was a strategic necessity for our resort. Among the many RMS options available, we chose Lybra for several key reasons.
Palácio Estoril’s AI-Driven Strategy: Elevating Guest Engagement and Revenue
Since 1930, Palácio Estoril has been a symbol of elegance and world-class hospitality, welcoming royalty, celebrities, and dignitaries from around the globe. Recently, the hotel expanded its use of The Hotel Network‘s suite of direct growth products by adopting Predictive Personalization to further enhance the guest experience and optimize conversions.
By integrating THN’s cutting-edge Predictive Personalization technology, the hotel optimized its direct channel performance, creating a data-driven approach that increased revenue while enhancing guest satisfaction. Understanding visitor intent played a key role in transforming Palácio Estoril’s online booking strategy. With THN’s machine-learning algorithm, the hotel was able to assign real-time booking probability scores to website visitors, allowing for personalized engagement based on individual intent.
Pillo Hotel Boosts Bookings and Enhances Guest Experience with Userguest
Pillo Hotel, located in the heart of Galway, Ireland, is a four-star establishment known for its exceptional hospitality and premium services. Despite its popularity, the Hotel faced challenges in maximizing direct bookings and reducing reliance on Online Travel Agencies (OTAs). The hotel aimed to improve its online presence, enhance user experience, and boost occupancy during low periods.
The Userguest Dashboard provided Pillo Hotel with powerful analytics that enabled them to gain deep insights into booking behaviour. With access to detailed data and analytics, Pillo Hotel could make informed marketing decisions, optimize their promotional strategies, and better target their audience, resulting in increased bookings and revenue.
Villa Varosh perfectly balances efficiency and guest experience with SiteMinder’s platform
Nestled in the heart of Ohrid’s Old Town and surrounded by historic Macedonian churches, Villa Varosh seamlessly blends tradition with modern comfort. This newly renovated apart-hotel offers guests the perfect balance of vibrant local experiences and serene relaxation.
To deliver an exceptional guest experience and optimise daily operations, Villa Varosh relies on SiteMinder’s innovative platform for distribution, bookings, guest engagement, and website management.
“SiteMinder’s channel manager is highly customisable and significantly streamlines our operations,” said Slavica Burnazovska, owner of Villa Varosh. “With connections to numerous distribution channels, our reach has expanded substantially. The platform’s built-in analytics provide valuable insights that enable us to make data-driven decisions to enhance our business strategy.”
Sudima Hotels adopts SiteMinder as it overhauls technology stack and seeks new efficiencies
New Zealand’s Sudima Hotels has adopted SiteMinder, the world’s leading hotel distribution and revenue platform, to drive new efficiencies and elevate the revenue-generating capabilities of its seven premium hotels.
Hemal Ghetla, Project Manager and Systems Analyst at Sudima Hotels: “Being able to connect with new audiences as international travel rebuilds is exciting from a revenue perspective, but equally valuable are the efficiencies we’re gaining across our hotels. Distribution tasks that once took hours are now done in minutes, allowing us to respond faster to changes in the market.
Up to 25% more bookings: How Ariv Apartments maximises efficiency with SiteMinder
The modern, community-oriented, Ariv Apartments in Zug, Cham, offer an option for expats and business travellers looking for flexible stays ranging from one night to three months.
Before using SiteMinder, managing multiple online booking channels was a major challenge for the Ariv team. Bookings were handled manually via direct emails and the process was often tedious and prone to errors, especially when it came to offering short-term stays.
From the start, Ariv recognised the potential of SiteMinder’s seamless system to streamline operations by integrating all booking platforms into a centralised system. SiteMinder’s channel manager was a game-changer for Michela and her team.
Tattersalls Boutique Hotel Armidale harnesses the power of integration with SiteMinder and GuestPoint
Tattersalls Boutique Hotel Armidale is a premium accommodation located in the Northern Tablelands of NSW. The property is unique for its historic charm, having operated since the 1850’s, and its blend of traditional atmosphere with modern amenities.
The team at Tattersalls Armidale was quick to recognise this, implementing SiteMinder’s distribution and revenue platform along with GuestPoint, a complete property management system. Using SiteMinder and Guestpoint together has led to significant time and resource savings by streamlining hotel management processes. SiteMinder has reduced the manual effort of updating rates and availability and using Guestpoint as a property management system has simplified bookings, check-ins and communication with guests
The Gerald Apartment Hotel powers booking optimisation with SiteMinder and The Hotels Network
The Gerald Apartment Hotel is the only luxury accommodation available in the picturesque destination of Geraldton, on the west coast of Australia. The Gerald is a hotspot for MICE travel thanks to its conference centre, rooftop bar, tapas, and stunning location.
In hospitality the front end is only successful when the backend is running smoothly. That’s exactly the case for The Gerald, which has created a tech stack with strategic focus and clear goals in mind. Using SiteMinder’s platform to manage key tasks such as online distribution and website optimisation, an integration with Mews PMS to streamline daily operations, and The Hotels Network to power direct bookings, the property is going from strength to strength.
