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Price Elasticity in the Hotel Industry: Affecting Factors and Tools
Price elasticity is a critical KPI for hoteliers. Understanding factors that affect it can help optimize pricing strategies and achieve higher profitability

Why Effective Reputation Management Is Key To Increasing Hotel Revenue
Why is reputation management crucial to a hotel’s ADR? That is simple, positive reviews lead to more bookings, and more bookings lead to higher revenue

Demand Forecasting in Revenue Management: Key Success Factors
But what are these data sources exactly? What do you need to focus on as you predict demand for your hotel business over the coming year and beyond?

Where Will The Chinese Travel Wave Break?
With the reopening of the borders, the demand for Chinese travel has exploded and will surely continue to grow in the coming months

How Demand Forecasting Helps Increase Revenue and Develop Marketing Strategy?
Accurately forecasting future demand for hotel rooms can help hotels increase revenue in several ways. Here are the most important ones:

How to Increase Your Hotel Average Daily Rate and Occupancy Rates
So, how exactly can you increase your ADR to realise remarkable returns? To that end, we have compiled a few tips to help you improve your hotel rate

Why Hotel Revenue Management Is Extremely Important Today
There are several reasons why you should focus more on revenue management for your hotel. For starters, there are increasingly higher uncertainty levels

Focus on These Hotel Revenue Management KPIS to Increase Profitability
Which hotel revenue management KPIs should you focus on more so than others? We’ll touch on seven KPIs that you want to track for your hotel

The Situation of Revenue Management in The Hotel Industry
Where there is no revenue management strategy there is no knowledge about the customer, price, positioning and target audience

Japanese Return to Travel: Strong Demand But Little For Europe
The data testifies to a great upturn in Japanese travel demand, but for now we should still wait before seeing them embrace the streets of European cities