rocks balanced on each other reflecting the importance of price elasticity within the hotel sector and the drive to balance price and demand

Price Elasticity in the Hotel Industry: Affecting Factors and Tools

Price elasticity is a critical KPI for hoteliers. Understanding factors that affect it can help optimize pricing strategies and achieve higher profitability

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traveller looking at hotel reviews on a laptop reflecting importance of reputation management and it's impact on driving hotel revenue

Why Effective Reputation Management Is Key To Increasing Hotel Revenue

Why is reputation management crucial to a hotel’s ADR? That is simple, positive reviews lead to more bookings, and more bookings lead to higher revenue

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wooden blocks with letters spelling out internal external factros reflecting elements for hotels to consider when looking at demand forecasting in revenue management

Demand Forecasting in Revenue Management: Key Success Factors

But what are these data sources exactly? What do you need to focus on as you predict demand for your hotel business over the coming year and beyond?

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chinese city skyline reflecting the increase of domestic travel and international travel in and out of china now covid restrictions have been lifted

Where Will The Chinese Travel Wave Break?

With the reopening of the borders, the demand for Chinese travel has exploded and will surely continue to grow in the coming months

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beachside telescope reflecting need for hotels while forecasting forward to utilise future demand data

How Demand Forecasting Helps Increase Revenue and Develop Marketing Strategy?

Accurately forecasting future demand for hotel rooms can help hotels increase revenue in several ways. Here are the most important ones:

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hotel room keys reflecting hotel occupancy rates and possible impact on average daily rate (ADR)

How to Increase Your Hotel Average Daily Rate and Occupancy Rates

So, how exactly can you increase your ADR to realise remarkable returns? To that end, we have compiled a few tips to help you improve your hotel rate

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increasing coins under monopoly hotel pieces reflecting why it is so important hotels focus on revenue management today in preparation for uncertainty in 2023

Why Hotel Revenue Management Is Extremely Important Today

There are several reasons why you should focus more on revenue management for your hotel. For starters, there are increasingly higher uncertainty levels

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man standing by a board with graphs and charts reflecting the purpose of revenue management and how to implement it

Focus on These Hotel Revenue Management KPIS to Increase Profitability

Which hotel revenue management KPIs should you focus on more so than others? We’ll touch on seven KPIs that you want to track for your hotel

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lightbulb with image of a brain inside reflecting the need for hotels to embrace a revenue management philosophy

The Situation of Revenue Management in The Hotel Industry

Where there is no revenue management strategy there is no knowledge about the customer, price, positioning and target audience

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The Japanese return to travel: strong demand for travel but little for Europe lybra article image

Japanese Return to Travel: Strong Demand But Little For Europe

The data testifies to a great upturn in Japanese travel demand, but for now we should still wait before seeing them embrace the streets of European cities

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