Expert Insights

bookboost article image about 7 best ways to create guest journeys that amaze your guests

7 Best Ways to Create Guest Journeys That Amaze Your Guests

One of the reasons why guest journeys have become so popular is because they help hoteliers deliver a seamless guest experience

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dog laying on magazine reflecting importance of marketing your pet friendly hotel

Strategies For Marketing Your Pet Friendly Hotel

So how can hotels ensure travelers know they are pet friendly and set themselves apart? Here is a guide to help you position your hotel

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4 building blocks with shape of a person and a red heart illustrating the value of a loyalty programs

How to Craft and Promote the Ultimate Hotel Loyalty Program

A loyalty program isn’t just a marketing tool, it’s a relationship builder. It’s about making your guests feel special, valued, and excited to return

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mobile phone with nuerous messaging icons including whatsapp a powerful tool for hotel marketing

Hotel WhatsApp Marketing: How to Transform Guest Engagement

We’ll show you why WhatsApp Marketing is a game-changer for your hotel and share proven tactics to ensure your messages truly resonate

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person on a laptop with credit card possibly making direct booking on a hotel website reflecting importance of analysing unconstrained demand

How to Analyse the Unconstrained Demand for Your Hotel (Pt 2)

To get a complete picture of the unconstrained demand for your hotel, it is important to analyse both successes and missed opportunities

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magnet and people shapes reflecting how behavioural data can improve your hotel revenue forecasting

How to Leverage Behavioral Data to Improve Revenue Forecasting

Behavioral data can give a real-time look at guest interest and demand. Are they spending more time checking out suites than regular rooms?

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digital marketing phrases with SEO front and centre illustrating the hotel seo scam

The Hotel SEO Scam: Myths, Rip-Offs, and What Moves the Needle

Here’s the uncomfortable truth: most hotels are shelling out big bucks for SEO services that focus on low-impact strategies

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the words competitive pricing written down which can sometimes be reflected by discounting if used in a strategic way with finesse

How To Set Your Spring 2025 Pricing Strategy Today

Spring is a key revenue period, and now is the ideal time to analyze early booking data and optimize your pricing strategy

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word future reflecting the impact of ai integration on revenue management

Revenue Management Trends Shaping the Hotel Industry in 2025

We explore the key trends shaping the revenue management landscape during 2025 and how hotels are already adapting to the new environment

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people celebrating a holiday with fireworks and champagne maybe as a result of a hotel holiday marketing campaign used to boost bookings

10 Ready-to-Use Holiday Campaigns to Boost Bookings

With these 10 ready-to-use holiday campaigns, you can turn special occasions into opportunities to delight your guests and maximise bookings

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