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How to Maintain or Increase Your Direct Sales Quota Post Pandemic
Ensuring your direct sales maintain their quota is in your hands. If you wait for everything to return to normal, OTA’s will be the ones to exploit change.
The Importance of Cadence & Relevance in Hotel Email Marketing
Not only is email marketing cost-effective but it also provides one of the best ways to generate revenue by extending offers to customers
Three Quick Wins to Optimize Post-Pandemic Hotel Distribution
Central to a sustainable de-risked distribution strategy will be optimizing your distribution health – both in terms of rate integrity and visibility
A New Way to Look at Your Hotel Marketing Campaigns
Marketing should understand where the gaps in occupancy and segments lie and work backwards to create plans to fill those gaps
Key Factors to Calculate Demand Forecasting
When projecting a point in time in the future and trying to anticipate demand, it can seem like making decisions based simply on experience or intuition
How to Optimize Upselling in Your Hotel
As the hospitality sector eagerly gears up to open their doors and welcome guests once again, how you can make the best out of upselling for your hotel
Continuous Pricing without an RMS
These are some basic ways to get a feeling for Continuous Pricing concepts but only by embracing the four elements can you expect the best results
Tripadvisor Plus: How Will it Work?
Opinions on TripAdvisor Plus seem fairly unanimous that it is a sound strategy on the part of the platform especially during this economic crisis
The European Travel Market is Finally Open for Business
This increase in travel interest is certainly linked to improved health situation, the easing of restrictive policies and EU actions to stimulate tourism
Guest Messaging Will Make Hotel Staff More Efficient – Here’s The Proof
Automating only certain guest messaging and tasks cut out unnecessary steps while quickly reassuring guests that we are handling it
