What Generation is Your Revenue Manager?
Webster’s Dictionary defines ‘generation’ in various ways. One definition is…”all of the people born and living at about the same time, regarded collectively”. Another is…”a group of people of similar…
The 3 Online Booking Pitfalls Costing You Revenue
The ultimate aim of any hotel’s website is to wrestle traffic away from the OTA’s and drive direct bookings. Unfortunately, many properties are driving a steady stream of travellers to…
Future of Revenue Management Is Not What It Used to Be
Not too long ago we thought the future of Revenue Management would be more data; faster processing capability; more revenue streams optimized; and more properties managed by one revenue professional.…
3 Key Components of Your Dynamic Pricing Optimization Strategy
In the past decade, pricing in the hospitality industry has come a long way. Thanks to advances in technology and methodology, hotel pricing has never been more efficient or profitable.…
How to Optimize Your Hotel Sales Strategy for More Group Business
100+ months of continuous RevPAR growth has the hotel industry riding an unprecedented high. Meanwhile, group demand continues to grow as we round into the year ahead and, to cap…
New Math for Hotel Spend Management
For many years, travel program success has been measured in savings. In an effort to simplify hotel program management, companies define success by the number of rates negotiated and whether…
8 Ways the Best Revenue Managers Have Re-Defined their Job
The 25,000 or so Hotel Revenue Managers around the world are self-dividing into two distinct categories: those that are well prepared (or preparing) for 2024 and those that are well…
Why You Need to Take a Holistic Approach to Hotel Budgeting
As summer’s warm breezes and lush, green growth transform into the vibrant colors and crisp air of the fall season, another familiar season arrives in its wake: the often dreaded…
When Marketing And Revenue Management Walked Into The Sunset
RM and marketing have typically been two distinct functions but with new ancillary fees, the drive towards personalisation and greater demand for clever merchandising, this is changing. Marketing and revenue…
Price Elasticity And How It Can Influence Room Rates
Today’s era of infinite data empowers revenue managers with ever-deeper insights into market dynamics. Monitoring competition and adjusting rates in near real-time has become a bare-minimum activity. Dynamic pricing and…