hotels

What Can Small Hotels Do to Succeed in the Hospitality Industry?

These five steps will help ensure that you’re able to stand out for all the right reasons, even if you’re competing against much larger hotels

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Loyalty Shouldn’t Be Lackluster: Reimagine and Reinvigorate

Across industries, marketers and business owners find themselves ruminating over the same question – is loyalty dead?

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A Quick Guide to Online Distribution for Independent Hotels

These days, the realm of hotel distribution has evolved with technology to span both the physical and digital worlds – with heavier reliance on the latter

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How to Boost Hotel Bookings With Your Booking Engine Data

It’s important to remember what a huge part your booking engine plays in your overall direct booking success – especially when OTAs are competing ruthlessly

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Automate Repeat Guest Welcome Letters via Email Marketing

Switching up your welcome emails to acknowledge and reward repeat guests is an essential way to boost loyalty and delight guests

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Sell More With High Quality Visual Content 

Do not underestimate the power of visual content this year and try something outstanding and original to keep your property visible and prosperous

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5 Ways We Should Rethink Demand Right Now

The challenge with this approach to measuring demand is that these benchmarking services only measure converted demand for hotels

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hurdles reflecting the self inflicted challenges for hotels to convert direct sales

Three Hurdles to Direct Sales

Reducing or simply eliminating these hurdles should be your number one priority, as it will increase the volume and profitability of your direct sales

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What is Hotel Metasearch?

Metasearch engine is an acquisition channel that provides visitors with a list of different booking options and redirects them to the booking channel

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Personalisation: 4 Steps to Stay Relevant and Delight Your Guests

Be careful not to confuse personalisation with customisation. Both concepts follow the same goal but customisation empowers guests to do this on their own

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