hotels

Hotel Digital Marketing in a Down Economy

Beyond hotel digital marketing activities, if history is a guide, hotels will fall into a few categories (with clear winners and losers)

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Tips To Build The Perfect Hotel Email Marketing Strategy

We want to take a look at what hotel email marketing is, different strategies for hotels, how to create a strategy and other tips for the perfect plan

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Valentine Campaign Tips For Independent Hotels

How can hotels use your location, surrounding area, facilities to your advantage while creating a Valentine’s-themed offer?

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Middle East MICE Market Fully Recovered to Pre-Pandemic Levels

The Middle East continues to be the only region where recovery is ahead of 2019. However, APAC and the United States did have strong performances in Q4

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Social Media Is Not Your Website

A hotel website is where the conversions happen and the path to get the guest there is where your social media strategy is leveraged for optimal influence

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9 Types of Hospitality Data: How to Collect It and How To Use It

As the third-party cookie crumbles, hoteliers must learn to collect and utilize data they already have to boost direct bookings and personalize experiences

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Are You Fenced In? What You Need Is A Corporate Rate Shopper! YouTube thumbnail image from conversation with Connor Vanderholm of Topline Revenue

Are You Fenced In? What You Need Is A Corporate Rate Shopper!

Okay, so we’ve all heard of Rate Shoppers, but have you heard of a Rate Shopper for corporate rates? Keep listening to this discussion to hear more.

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image of culloden estate and spa used for the hotel networks article about how they saved 48% in promotional costs from direct bookings

How to Save 48% in Promotional Costs from Direct Bookings

As a result, it reduced promotional spend by 48%, influenced 120+ bookings of website visitors and resulted in +£29k extra revenue from low-intent users

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All You Need to Know About Tripadvisor Sponsored Placements

Before you decide about using Tripadvisor Sponsored Placements, let’s first dive into what Sponsored Placements is and how you can choose to participate

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6 Ways Hotels Can Utilize The Facebook Lead Generation Tool

What if we told you that Facebook can also serve as a key component to collect first-party data for your hotel in a world where we so desperately need it?

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