hotels

How to Manage Your Hotel’s Online Reputation

We explore the importance of hotel reputation management, proactive improvement measures, the crucial role of SEO, and online reputation tools

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3 Ways to Break Down Data Silos at Your Hotel

Determining the accuracy of your data when it’s squirreled away in silos becomes more difficult. Data silos also pose a security risk

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red cross over a mobile phone illustrating third party cookie deprecation in 2024

Cookie Deprecation in 2024: What Marketers Need to Know

Google Chrome’s gradual restriction of third-party cookie drives marketers to adapt their strategies. Here’s what you can do to navigate these changes

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person holding a mobile phone with tiktok logo in a hotel lobby reflecting importance in driving direct revenue

9 Best TikTok Practices for Hotels & Examples to Get You Started

Getting started on an unfamiliar platform, like TikTok, can be intimidating for hotel brands, but here are a few tips to help get you started

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email icon an a mobile phone reflecting email deliverability and the impact of the new sending requirements

Impact If Hotels Do Not Follow New Email Sending Requirements

It’s tough to overstate how important these email practices are when it comes to giving marketing emails every chance of reaching recipients

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If an Image is Worth a 1000 Words, How Much is a Video Worth?

The power of video content in marketing is undeniable, with studies showing visuals are 40 times more likely to be shared on social media than other content

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Maximize Your Hotel Visibility with Google Maps Latest Features

Embracing these changes and optimizing your presence on Google Maps can lead to increased visibility, engagement, and ultimately, bookings

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Here is Why AI Search Engines Really Can’t Kill Google

The real question in front of all these would-be Google killers, is not how well they can find information, it’s how well they can do everything Google does

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Maximizing Hotel Revenue: How Software Solutions Drive RevPAR

To enhance monthly RevPAR, hoteliers must adopt strategic approaches that leverage market insights, guest preferences, and current trends

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a reception sign often found at small independent hotels where revenue optimisation is a really key strategy

Hotel Revenue Optimisation Strategies for Small Hotels

Execute hotel revenue optimisation strategies and you’ll optimise your revenue by making as much money as possible from a limited resource: your rooms

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