Data is Like Gold For Hotel Marketers But Only If It’s Clean Data
September 16, 2021
Clean data is pivotal in driving higher engagement and revenue by allowing you to create personalized communications that speak directly…Expert Insights
With Staffing a Major Issue Right Now, How Can RMS Technology Help?
September 15, 2021
The answer to the question “Can an RMS help my recruitment woes?” is clearly no, but if you look from a different angle,…Drop in Searches For Destinations in Trentino, Decisive For Low Season
September 15, 2021
After a promising beginning of August, the pressure of demand for destinations in Trentino-Alto Adige collapsed during the first week…Restoring Your ADR Post Crisis
September 10, 2021
Trying to figure out how to best build up your ADR after the crisis? Don’t worry, it might be a…How to Create Email Subject Lines That Convert
September 8, 2021
Without a strong subject line, emails don’t get opened. And unopened emails have no chance for conversion. Of course, that’s…DACH Hotel Direct Channel Trends in 2021
September 8, 2021
To help hotels understand the current direct channel scene, we have prepared a direct channel analysis for the DACH region,…Subscribe to our weekly newsletter and say up to date
Expert Updates
How Outrigger Hotels and Resorts Increased Website Conversion and Direct Revenue
Sep 16 2021
Despite receiving a high amount of website traffic their conversion rate was not as good as desired. It looked like users needed an extra incentive
How to Improve Your Hotel Distribution, Direct Sales and Your Results.
Sep 13 2021
The digital advance and the growth of online sales generate a lot of important data that can suggest sales opportunities your hotel may not have considered
Hotel Upselling Trends: March 2021 to August 2021
Sep 10 2021
Few hotels have reached maximum occupancy for any substantial amount of time, so there is almost always a wide array of inventory for upselling
Pods and Vids
Latest News
Hotel Budgeting 2022: Which Drivers Should You Consider Changing
Sep 16 2021
To have better, more accurate budgeting numbers for the year ahead, hoteliers need to re-evaluate their drivers and establish a new baseline data set
8 Effective Ideas to Boost Your Hotel’s Demand This Winter
Sep 16 2021
Being prepared for low period season can help hoteliers to increase demand, better allocate hotel expenses and therefore to optimize its profitability
Guest Acquisition Cost: Everything Hoteliers Should Know
Sep 16 2021
If you’re not thinking in terms of guest acquisition cost to get customers through your door then you’re missing a critical metric in charting your success
How to Set Hotel Sales Team Goals and KPIs in Time of Unpredictable Demand
Sep 15 2021
Set goals too high and they will soon become unattainable; set them too low and the sales bonus will once again be an entitlement program
The Role of Travel Announcements On Travel Recovery
Sep 15 2021
Examining the latest Air Ticketing Data it is clear that travel recovery is performing at a different pace from country to country – even in the same region
Hoteliers Forecast Revenue Increase in 2021 vs 2020
Sep 15 2021
The majority of Hoteliers surveyed want to focus on establishing their direct channels as the top source of revenue over the next 12 months and beyond
Tips For Identifying and Attracting The Right Hotel Customer
Sep 15 2021
When we talk about attracting the right hotel customer, as a hotelier, you first need to know who they are and what value they add to your overall business
The Key Q2 Trends for North American Travelers
Sep 13 2021
So, what was happening in the U.S. and Canada in the second quarter of the year, and how do these trends compare to the global travelers story?
6 Tips to Maximize Your Hotel Facebook and Instagram Posts
Sep 13 2021
What better way to let potential guests know that you’re serious about creating memories for your guests than to share posts about it?
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