Ways To Improve Your Hotel Front Desk Team Performance
In order to improve your front office operations, you have to have a great team. Here are a few tips and to improve the front desk employee performance which leads to a better guest experience.
Why Oyo and Rivals May Not Be Answer for Independent Hotels in Asia
Independent hotels in Asia far outnumber chain hotels but lag sorely behind when it comes to booking numbers. Still, alternative solutions serving these smaller hotels are rising.
End of Last Room Availability for Profit Gain
Hotels fought for the rate parity abolition but on the inventory side, hotels are forced to level the playing field due to the Last & Entry Room Availability rules.
A Comprehensive Approach to Hotel Channel Distribution
Hoteliers seeking to optimize their distribution mix must examine the costs, profitability, and performance of each channel, with regard to business goals and customer segments
How to Win Holiday Bookings
As temperatures drop and competition heats up, try to offer guests something a little different for Christmas to stand out. Aim to spread holiday joy to guests and you’re sure to win holiday bookings
What is Always-On Travel Marketing?
At its core, an always-on strategy takes a continuous, proactive approach to digital marketing. And it is a strategy that directly responds to the changing way that consumers research and book travel.
How to Personalize Hotel Stays for Different Travelers
We segment hotel customers into three broad categories based on their travel search behavior. You can use this segmentation to understand what different travelers want so you can attract them.
Hotel 101: What Is GOPPAR and Why Does It Matter?
For hotels, the GOPPAR benchmarking metric bridges the gap between what your hotel makes and how much you’re putting into operations. You can use it to build a detailed hotel operational strategy.
The Dual Strategy To Drive Direct Bookings To Your Hotel Website
These two distinct strategies are often conflated. Understanding why each strategy is important and how it fits into your hotel digital marketing efforts is essential to reaching your revenue goals.
Solutions and Practices to Turn Hotel Data Into a Valuable Asset
A key challenge of hotel data management is the high diversity of information. It can be extracted from multiple websites, metasearch platforms, social media, internal docs, reports and systems.
