News

3 Reasons You Can’t Trust RevPAR

RevPAR has been the most widely used metric for benchmarking performance in the hospitality industry. But its simplicity and straightforwardness conceal its faults and limitations.

Read more

How to Market Your Hotel on Twitter

Twitter is a top platform to engage with travelers online. As people look for immediate help and suggestions, it is a key platform for real-time engagement with customers and prospective guests

Read more