guest experience

From Hospitality to Monetization: The Identity Crisis of Big Brands

The hospitality industry used to be about a relaxing stay. Now, some of the big brands seem intent on turning every guest touchpoint into a cash register

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Why it’s Time for Boutique Hotels to Flip the Tech Stack

Independent hotels can punch above their weight by flipping the tech stack and putting guests first by using tech to enhance their experience

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Beyond Attribute Based Selling to Unlock New Revenue

As hotel tech advances, we’re seeing a shift from attribute-based selling to hospitality retailing, a more dynamic and flexible approach

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Forget Best-of-Breed: Why All-in-One Systems Are Hotel Tech Future

The best-of-breed model gained popularity when hotel tech options were few. But while each tool excelled individually, they often didn’t mesh well

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man burning money in much the same way hotels lose millions in lost revenue due to fragmented data

The Hidden Costs of Data Silos in Hotel Data Management

Fragmented hotel data management can cost millions in lost revenue each year by providing information without context, and low-accuracy data

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campervan on a beach reflecting the need for small hotels to take advantage of the current travel boom

How Small Hotels Can Thrive During a Travel Boom

In order to attract more guests, you need to understand the reasons behind the travel boom, who the travellers are and what they’re looking for

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bookboost article image - how to measure pre-arrival communication success- KPIs that matter

How to Measure Pre-Arrival Communication Success

Pre-arrival communication is all about setting the right expectations, but are you delivering what you promise?

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Stop Selling Rooms. Start Selling Your Destination

Truly Guest-Centric Journeys begin with a perspective shift. We must have an understanding of the one thing that brought them to us: the destination

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3 arrows hitting a bullseye reflecting the importance of a hotel commercial strategy

Hotel Commercial Strategy: Solutions and Optimisation

We explain why you need a hotel commercial strategy, and offer practical steps on how to successfully create and implement one

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6 Ways OTAs Think Differently

OTAs don’t rely on repeat business per hotel, but per traveler. From their perspective, the hotel is the product, not the brand, not the guest relationship

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