guest experience

The hospitality industry used to be about a relaxing stay. Now, some of the big brands seem intent on turning every guest touchpoint into a cash register

Independent hotels can punch above their weight by flipping the tech stack and putting guests first by using tech to enhance their experience

As hotel tech advances, we’re seeing a shift from attribute-based selling to hospitality retailing, a more dynamic and flexible approach

The best-of-breed model gained popularity when hotel tech options were few. But while each tool excelled individually, they often didn’t mesh well

Fragmented hotel data management can cost millions in lost revenue each year by providing information without context, and low-accuracy data

In order to attract more guests, you need to understand the reasons behind the travel boom, who the travellers are and what they’re looking for

Pre-arrival communication is all about setting the right expectations, but are you delivering what you promise?

Truly Guest-Centric Journeys begin with a perspective shift. We must have an understanding of the one thing that brought them to us: the destination

We explain why you need a hotel commercial strategy, and offer practical steps on how to successfully create and implement one

OTAs don’t rely on repeat business per hotel, but per traveler. From their perspective, the hotel is the product, not the brand, not the guest relationship