the hotels network
![luxury hotel resort lobby reflecting importance of the hotel website and the secret to summertime success](https://revenue-hub.com/wp-content/uploads/2023/04/luxury-hotel-resort-lobby-1.77.jpg)
The Secret to Summertime Success on Your Hotel Website
Join us as we uncover some of the most innovative strategies to kick off early summer hotel promotions and gear up for a bustling 2024 season
![mechanical figure in the thinkers pose considering the evolving hospitality trends and ai driven technologies](https://revenue-hub.com/wp-content/uploads/2021/12/technology-machine-learning-ai-1.77.jpg)
AI Driven Technologies and Trends: What’s Next for Hoteliers?
The hospitality industry is poised for significant change in 2024, largely driven by AI technologies and shifting consumer expectations
![person breaking down a wall reflecting how hotels are breaking down silos between sales revenue and marketing](https://revenue-hub.com/wp-content/uploads/2022/08/change-break-down-wall-barriers-1.77.jpg)
Breaking Barriers: Hotels Are Reclaiming Power in Website Management
The principle of customer-focused website design and management is vital, particularly for hotels where customer engagement is key to success
![easter eggs signalling the spring season and importance for hotels to start thinking about offers and campaigns](https://revenue-hub.com/wp-content/uploads/2023/03/easter-eggs-1.77.jpg)
Hop Into Increased Direct Bookings This Easter
This targeted approach allows hotels to forge meaningful connections with guests, crafting memorable stays that capitalize on the festive Easter atmosphere
![image of standard room from Hotel at Six for a case study article with The Hotels Network](https://revenue-hub.com/wp-content/uploads/2024/03/standard-room-bed-hotel-at-six-thn-article-rh-post-1.77.jpg)
Key to Winning Over the Unlikely Booker (Hotel At Six Case Study)
Two separate trials were conducted on Hotel At Six’s direct channel: one specifically for visitors from Sweden and another for international visitors
![person holding a heart reflecting importance of valentines day to hotels and the need to develop strategies to attract direct bookings](https://revenue-hub.com/wp-content/uploads/2022/01/valentine-heart-campaign-1.77.jpg)
Top Strategies For Attracting Direct Bookings This Valentine’s Day
Inspire with these irresistible direct channel campaigns and promotions tailored for the romantic season, driving more direct bookings on Valentine’s Day
![silver christmas decorations reflecting the importance for hotels to develop creative seasonal campaigns to drive bookings through their direct channel](https://revenue-hub.com/wp-content/uploads/2023/12/silver-christmas-decorations-1.77-pexels-amy-t.jpg)
7 Ways to Get Seasonal on Your Hotel’s Direct Channel
Start early, adopt advent calendar-style campaigns, propose gift cards and use these creative tactics to help your direct channel get seasonal
![heart on a keyboard reflecting the importance of setting your hotel apart using innovative direct booking perks to increase conversion rates](https://revenue-hub.com/wp-content/uploads/2022/05/hotel-marketing-strategy-keyboard-heart-1.77.jpg)
Setting Your Hotel Apart: Innovative Direct Booking Perks
By embracing forward-thinking direct booking perks, hotels can create an experience that resonates with the diverse preferences of their guests
![Black Friday frenzy can be overwhelming for hotel marketeers](https://revenue-hub.com/wp-content/uploads/2021/10/Black-Friday-Queue-1.77.jpg)
A Complete Timeline for Your 2023 Black Friday Campaign
Black Friday has the potential to overwhelm, so let’s walk through every step of the way to a successful hotel direct channel strategy!
![music event reflecting an area where hotels can maximize direct bookings by tapping into local events](https://revenue-hub.com/wp-content/uploads/2022/02/music-event-hotel-demand.jpg)
Maximize Direct Bookings with Local Event Magic
By adopting these tactics, your hotel can stand out, win over event attendees, and boost direct bookings. Don’t miss the chance to turn local events into direct booking victories!