Hotels

For a long time, the conversation around technology in the hospitality industry was driven by a simple premise: respond faster.Faster to resolve requests – Faster to answer questions – Faster […]

Every hotel has hours – morning, midday, evening. It’s about recognizing the asset you’ve built has more earning potential than the overnight model alone

AI doesn’t just answer questions; it anticipates needs, upending old search hierarchies and clearing space for agile newcomers with fresh ideas.

Marketing and revenue often operate in parallel rather than in sync and that disconnect has a direct impact on conversions and profitability

We examine what the future might look like as AI capabilities continue to expand and AI adoption in hotels continues to grow across the globe

No one is saying to stop spending on Google Ads or OTAs, but they shouldn’t eat up most of your marketing budget while your guest database sits untouched

With AI now shaping search results and even booking decisions, reviews are becoming core to influencing visibility, positioning and ultimately revenue

Rooms revenue management has moved from instinct to algorithms but revenue streams haven’t evolved at the same pace: Meetings & events (M&E) is one of them

This summer, the FIFA World Cup in North America, and for hotels in host cities across the USA, Mexico and Canada, it represents a singular and significant direct booking opportunity. […]

Hotels that treat direct booking growth as a strategy are winning back share and here are 14 concrete ways to get more of them