booking

How to Maintain the Summer Travel Boom in the Fall

One of the best ways to maintain your summer travel boom in the fall season is by out-valuing other hotels in direct competition with you

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different coloured dots joined up reflecting importance of aligning data from a fragmented booking funnel

How to Create Alignment From a Fragmented Booking Funnel

The more vendors and programs you are using in the booking funnel, the more data sets you will need to weed through to determine the best course of action

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A Hotelier’s Guide To Crafting A Mobile-Friendly Website

Mobile-friendly and responsive website designs are more intuitive, accessible, and allow for quicker decisions and higher conversions

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Prepare Your Hotel For Winter Bookings

Whoever it is you’re targeting, now is the time to launch your winter campaign or campaigns. Make it easy for them by offering an attractive deal

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Using Guest Reviews to Increase Bookings and Lower Cart Abandonment

Guest reviews have a big impact on booking rates. In fact, more than half of travelers say they would never consider a hotel with no online reviews

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millennial on a laptop possibly booking a hotel

Winning Over the Spontaneous Millennial Hotel Booker

Here are our tips to retain last-minute searching millennials on your hotel website and convince them to book a stay at your property

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3 Hotel Forecasts for Winter 2022 to 2023

Although it is impossible to predict the future with 100% accuracy, a hotel can and should work on scenarios based on available market data

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You Might Have Built It, But Will They Book? Digital Marketing 101

You have a hotel, you have a website but does anyone know about it beyond your listing on OTAs, this is where Digital Marketing comes in

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Increase Direct Bookings With Multi-Touchpoint Seasonal Offers

A mix of both price and non-price direct booking benefits like the one in this campaign is beneficial for both hoteliers and guests

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5 Reasons Why Hotel Guests Look But Don’t Make The Booking

Within the hospitality industry, booking hesitation is incredibly high; in fact, conversion rates for hotel websites average between 1.7% and 2%

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