booking
The Battle for Direct Bookings
As hospitality digital marketing has progressed, so have the strategies and tactics used by hotels to overcome OTAs and drive direct bookings
The Opportunity Cost of Metasearch
Hotels have always faced cost limitations. The value of metasearch is that it offers a chance to flip the script and run a truly revenue-focused approach
How Metasearch Marketing Can Help Your Hotel
If you’re not owning your space in metasearch, you’re giving guaranteed bookings right to the OTAs, costing you money and future revenue
Want to Skyrocket Weekday Hotel Bookings?
With a dash of innovation and a sprinkle of savvy strategy, hotels can turn the tide and transform weekdays into a vibrant canvas of bustling bookings
5 Hotel Digital Marketing Strategies to Boost Direct Bookings
A successful digital marketing strategy is a broad spectrum of tactics aimed at amplifying your hotel’s digital footprint to drive direct bookings
No One Has the Right Incentive to Drive Direct Bookings
Incentive structures prioritize short-term financial metrics like RevPAR and RGI, which leads to the neglect of the long-term benefits of direct bookings
Maximizing Hotel Revenue: How Software Solutions Drive RevPAR
To enhance monthly RevPAR, hoteliers must adopt strategic approaches that leverage market insights, guest preferences, and current trends
Book and Join, a Key Feature of Your Loyalty Program
With a “book and join” option, hotels have a unique opportunity to convert their customers into loyalty members
Breaking Barriers: Hotels Are Reclaiming Power in Website Management
The principle of customer-focused website design and management is vital, particularly for hotels where customer engagement is key to success
10 Booking Trends and Stats to Drive Guest Experience and Revenue
Hotels have an incredible opportunity to exceed guest expectations and maximize revenue potential with the help of new-age tools and processes