booking

The last six months have seen unprecedented changes in the hotel sector with dramatic declines in RevPAR and the closure of many hotels

Nowadays guests are more concerned with their health and safety than with exclusivity and uniqueness when it comes to what the hotel has to offer. NB: This is an article […]

Web shopping for North America Hotels was strong during the period. For the rest of 2020, there was near triple digit growth for every month

OTAs have always been a subject for debate with hoteliers. Should we reinforce our direct channels of distribution or rely on intermediaries?

Data shows this summer saw higher levels of booking than last year. Unfortunately this doesn’t make up for lost business earlier in the year

Have things changed in how OTAs have been running their business from operational perspective? In 2 single words: Marketing and Distribution

Europe saw its lowest hotel occupancy level during the first weeks of March. During August, Europe posted an occupancy level as high as 44.7%

It’s tempting not to spend on ppc advertising to keep overheads low but neglecting your direct bookings strategy could be detrimental

Mid-week occupancy can be difficult to maintain but when you pull the right strings on social media capturing guest attention becomes simpler

Although travel intent is growing, as restrictions and lockdowns continue to be implemented, there is naturally some confidence volatility