How Travellers Find Destinations for Their Trips

In the planning phase, travellers are considering their destination options and, like the research phase, they turn to numerous different resources

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image with ice berg reflecting the potential impacts of ignoring your hotel price competitiveness in discussion with pablo sanchez of mirai

The Potential Impacts of Ignoring Your Hotel Price Competitiveness

In this discussion we change tack a little and look at possible medium to long term implications of not addressing your hotel price competitiveness

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Creating A Hotel Website That Drives Direct Bookings

We share tips on how to create a hotel website that drives direct bookings based on many years of experience designing and developing optimised websites

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Hotel Overbooking: Balancing Risks and Guest Satisfaction

The decision to engage in hotel overbooking should be carefully considered, striking a balance between maximizing revenue and ensuring guest satisfaction

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How controlling your hotel pricing could increase bookings by 34% mirai video discussion thumbnail

How Controlling Your Hotel Pricing Could Increase Bookings by 34%

Pablo outlines concisely, how losing control of your pricing could mean hoteliers missing out on a potential 34% increase in bookings

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Leverage Personalization for More Cost Effective Direct Bookings

Focusing on improving guest satisfaction through personalization, independent hotels can earn recommendations leading to a steady stream of direct bookings

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google analytics on a laptop used by proactive digital marketeers to identify ways to use google ads and drive hotel booking game

How we Transformed a Hotel’s Booking Game with Google Ads

Efforts have proven effective in enhancing campaign performance, demonstrating positive outcomes for the Hotel company’s booking goals

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How Can Independent Hotels Boost Direct Bookings?

There are proven strategies that can empower independent hotels to enhance their online visibility, foster loyalty, and drive direct bookings

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Take Direct Bookings Through Facebook

Now it’s time to get an even bigger return on those efforts by sending Facebook users straight to your online booking engine

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sign post saying same old way or something new reflecting the evolution of hotel commercial strategy

From Inventory to Customer, The Evolution of Hotel Commercial Strategy

By assimilating these dimensions, a robust multidimensional data model emerges, empowering Revenue Managers and Commercial Strategists

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