In only a few days, the halls of the World’s Leading Travel Trade Show and ITB Berlin Convention will open from 4 to 6 March on the Berlin Exhibition Grounds.
ITB Berlin is setting new standards with its Travel Technology segment and will once again be the global hub for technological innovations in the travel industry.
Halls 5.1 and 6.1 will focus on prominent industry giants such as Amadeus and Sabre. Hotel software solutions are on show in Halls 7.1c, 10.1 and 8.1, with additional displays in Hall 9. Hall 6.1 is once again the main place to find startups and innovations.
With so much to see we thought it might be helpful to see which of our Expert Partners are exhibiting/attending ITB Berlin 2025, where you can find them and links to connect with them.
Hope you have a great experience and make some excellent connections.
Atomize
Hall 9, Stand 313 (Mews stand)
Maximize Your Hotel’s Revenue With Less Effort:
Atomize’s AI-driven Revenue Management System turns complex data into real-time pricing, ensuring you offer the right room, to the right guest, at the right price – maximizing revenue up to two years in advance.
BEONx
Hall 8.1, Stand 130
BEONx will be at ITB Berlin 2025!
Come visit us and discover how our revenue management solutions can help hotels and resorts achieve total profitability.
Our revenue management experts will be on hand to answer any questions you may have. We’d be happy to learn about your revenue goals and show you how our solutions can help you achieve them.
Bookboost
Hall 8.1, Stand 141
This year Bookboost presents Superpowered Hospitality, deliver out-of-the-ordinary hospitality every day like a superhero.
Bookboost makes your communication more efficient so you can spend more time creating meaningful interactions with your guests.
Chatlyn
Hall 7.1c, Stand 112
chatlyn, the AI-powered Hospitality Communication Hub, is transforming the way hotels and hospitality businesses engage with guests.
From the first inquiry to post-stay follow-ups, chatlyn automates, personalizes, and streamlines communication across all channels – including WhatsApp, email, SMS, OTAs, and more!
Cloudbeds
Hall 8.1, Stand 129
Cloudbeds is the leading platform redefining the concept of PMS for the hospitality industry, serving tens of thousands of properties in more than 150 countries worldwide. Built from the ground up to be masterfully unified and scalable, the award-winning Cloudbeds Platform brings together built-in and integrated solutions that modernize hotel operations & finance, distribution & marketing, guest experience, and revenue & analytics.
Flyr Hospitality
Hall 8.1, Stand 132
Unlock the power of AI-driven optimization with FLYR Hospitality. Our revenue strategy platform goes beyond traditional revenue management, providing real-time insights and dynamic pricing across your full business mix – from transient to groups, corporate, and more. With AI-powered data summaries and predictive analytics, we simplify complex decisions, helping hotels and resorts maximize revenue with confidence.
HiJiffy
Hall 8.1, Stand 124
HiJiffy is heading to ITB Berlin to share how its AI-powered communication tools can help hotels automate guest interactions, increase revenue from direct bookings and upselling, and streamline operations.
Stop by for a demo and learn more about the latest developments, including Booking.com integration and the powerful Campaigns Manager that allows hoteliers to create and automate their guest messaging across the entire guest journey.
Hotellistat
Hall 7.1 C, Booth 101
Exciting things are happening at Hotellistat! We’re unveiling brand-new features designed to take revenue management to the next level. Experience a truly AI-powered, holistic solution that redefines possibilities. Curious? Stop by our booth in Berlin—we’d love to show you what’s next!”
Juyo Analytics
Heading to ITB Berlin? Let’s talk!
Juyo Analytics isn’t just another data tool but the key to turning your hotel’s numbers into profit-boosting insights. Our flexible dashboards and Superman Calendar help you connect the dots between revenue, distribution, marketing, finance, F&B and beyond.
We won’t have a stand at the show, but we’re attending and available for meetings! Whether you want to fine-tune your strategy or explore new revenue opportunities, Juyo makes data work for you. If you would like to grab a coffee and chat about how we can help your hotel(s) stay ahead please email us at:
bram@juyoanalytics.com
Lybra
Hall 8.1, Stand 133
Come find us, meet our team, and discover our cutting-edge revenue management system, Lybra Assistant RMS. We’re excited to showcase the fresh new look (new brand identity) of Lybra Tech – Zucchetti Group at ITB Berlin!
If you’re looking for next-gen RMS solutions, seamless PMS & CRS integrations, and innovative POS technology, this is the place to be.
Mirai
Our mirai sales and partnership teams will be attending ITB Berlin.
Are you a hotelier? If you want to improve your direct sales and boost your profitability, please book a meeting by emailing us at: comercial@mirai.com
If you are a travel industry supplier, please reach out to explore collaboration opportunities by emailing at: partnerships@mirai.com
See you in Berlin!
RoomPriceGenie
Hall 7.1c, Stand 105
Join RoomPriceGenie at ITB Berlin 2025, the world’s leading travel trade show, where industry professionals gather to explore the latest innovations in travel technology.
Under the theme “Mission Hospitality: Welcome to the Future”, we will showcase, together with our partners Straiv and SmartHost, our expertise across revenue management, CRM, and seamless hotel experiences.
SiteMinder
Hall 8.1, Stand 130a
Visit SiteMinder for exclusive insights into the latest traveller trends, hands-on demonstrations of our newest products, live fireside chats and giveaways.
Come and meet with us to discover how our latest innovations can help your accommodation business boost performance in a new era of hotel revenue management.
Smartpricing
Hall 10.1, Stand 203
Smartpricing will be presenting its dynamic pricing software that helps hoteliers maximize revenue with automated, data-driven pricing. By continuously analyzing business data and market trends, Smartpricing automatically adjusts rates and syncs them across all channels through seamless PMS and channel manager integration – ensuring optimal pricing without manual effort.
Also on display is Smartconnect, the AI-powered CRM designed to strengthen guest relationships and increase direct bookings
The Hotels Network
Hall 8.1, Stand 106
The THN team is heading to ITB Berlin 2025! Will we see you there?
We’ll be ready to connect with hoteliers looking to supercharge their direct booking strategy and stay ahead in hospitality tech.
Let’s talk about how AI-driven personalization, predictive analytics, and benchmarking insights can boost your revenue, drive conversions, and enhance the guest experience.