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Superhero Powers - The Secret to Transforming Your Hotel Website the hotels network article image

Superhero Powers – The Secret to Transforming Your Hotel Website

Hotel websites can easily and quickly undergo a similar transformation that will make the ordinary hotel website absolutely extraordinary

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10 Ways to Engage Your Followers on Instagram

How To Use Instagram To Get More Direct Hotel Bookings In 2022

Instagram is one of the most important social media platforms you can leverage for your inbound marketing strategy and each feature is simple to use

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Greece on Course to Beat 2019 Travel Visitor Figures Lybra article image

Greece on Course to Beat 2019 Travel Visitor Figures

On one hand, we have consolidated demand; on the other, travel intentions. The data on travel intentions seems to confirm forecasts for overtaking of 2022

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Revenue Management Needs to Think Like Digital Marketing and Vice Versa userguest revenue hub video thumbnail

Revenue Management Needs to Think Like Digital Marketing and Vice Versa

We ask if revenue strategies often lost on the direct channel and if hotel marketeers consider revenue strategies when planning marketing campaigns

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resort beach getting ready for summer season and need to focus on hotel website conversion

Enter the Summer Season on Your Hotel Website

Website visitors will often leave your website to compare prices on OTAs and other sites as everybody wants the best summer deal and understandably so

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gm hotel marketing wishlist

25 Point Checklist to Audit Your Hotel’s Total Online Presence

This 25-point checklist will help your branded hotel identify gaps in your total online digital strategy. You can then begin to work out a strategy

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Perceived Value and Cost of Living Impact: It's a Game of Chicken with ADR Thumbnail Topline Revenue Video Discussion

Perceived Value and Cost of Living Impact: It’s a Game of Chicken with ADR

We explore the squeeze on incomes through increased cost of living and consider the impact this may have on leisure travel and overall consumer sentiment

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question marks reflecting hotels revenue management and digital marketing trends

Are Assumptions Holding Back Your Revenue Management?

It is easy to fall into assumptions. It is human nature, after all, but when do assumptions on revenue management start to work against you

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increasing coins under monopoly hotel pieces reflecting importance of a successful hotel overbooking strategy

Successfully Overbooking Your Hotel And Why It’s Important

A hotel that doesn’t apply overbooking is losing a big chunk of profitable revenue, especially with the highest BAR rates usually being sold last

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sign post saying same old way or sometghin new reflecting how hotels need to review the way they benchmark their website performance

Hotel Website Performance: Just Look at Your Own or Competitors Too?

Looking at a hotel’s direct channel website performance in isolation can lead to mediocre results and may not give you the best picture of the business

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