Expert Partner Hotel Success Stories – July 2025

Here is the round up of Hotel Success Stories from our Expert Partners during July, touching on revenue, distribution and metasearch.

BEONx, Juyo Analytics, Lybra, Mirai and Siteminder

Kali Hoteles Transforms Revenue Strategy with BEONx

Kali Hotels is a growing hotel chain in Mexico, known for offering comfort, hospitality, and quality service in strategic urban locations. As the company expanded its brand footprint, so did the complexity of managing rates, forecasting demand, and making revenue-driven decisions. The management team recognized the need for a more agile, intelligent solution to guide their commercial strategy.

The Challenge
Before implementing BEONx, the team at Kali Hoteles was heavily reliant on manual data processing to manage pricing and performance. This resulted in:

• Delayed decision-making
• Difficulty identifying long-term demand shifts
• Lack of visibility into market trends
• Inability to act quickly on pricing opportunities
• Operational inefficiencies that consumed time and energy

Without a centralized and automated system, Kali Hoteles lacked the tools to make data-driven decisions and optimize revenue effectively. The team also needed guidance and training to build internal expertise in revenue management.

How Pandox Unlocked Net Revenue with Juyo Analytics

Top-line metrics, such as occupancy rates, Average Daily Rate (ADR), and Revenue Per Available Room (RevPAR), are frequently at the heart of hotel revenue management discussions. 

These key indicators are often prioritised because they offer a quick snapshot of a hotel’s overall performance and financial health. They are indeed essential, but it’s crucial to recognise that centring on these headline metrics can sometimes hide more fundamental trends and opportunities within a hotel’s revenue strategy.

But Pandox, a leading hotel ownership company, shifted focus to what really matters: net revenue. With a clear vision to optimise profitability across their portfolio, Pandox partnered with Juyo Analytics to co-develop a solution that transformed their commercial strategy. 

The results? A significant rise in net revenue and a new way of thinking about performance

The Marmara Pera – Success Story with Lybra

In the heart of Istanbul’s vibrant hospitality scene, The Marmara Pera stands as a landmark of style and sophistication, serving both leisure and business travelers with elevated standards and a keen sense for market evolution. But behind its refined façade, the hotel group is also a story of continuous innovation in revenue strategy.

We sat down with Tolga Duman, Reservation Manager at The Marmara Pera, Suadiye & Çamlıca, to understand how the adoption of Lybra Assistant – exclusively by The Marmara Pera team – has reshaped their daily operations, improved key metrics, and brought a new level of clarity to decision-making in a highly competitive landscape. From automation to smarter forecasting, here’s how data is making a real difference.

Challenge: The need for speed & precision

• Operating in a fast-paced market like Istanbul, The Marmara Hotels needed a smarter way to keep up with rapidly shifting demand.
• Manual processes were time-consuming and made it harder to make timely pricing decisions.
• The team was looking for a system that could support dynamic pricing, forecasting, and real-time strategy adjustments.

Chatrium Hotels & Residences – Success Story with Lybra

In today’s hotel industry, revenue managers are under growing pressure to interpret vast amounts of data, optimize rates in real time, and do it all without sacrificing hours to manual tasks. The real challenge lies in transforming complexity into clarity, finding a way to make smart decisions, faster.

For Chatrium Hotels & Residences, a luxury hospitality group with properties across Thailand, the priority was to move beyond reactive, spreadsheet-heavy routines and embrace a more efficient, data-driven approach to pricing and planning.

That’s where Lybra Assistant came in. Designed to simplify the science of revenue management, Lybra’s RMS offered automation, demand-centric pricing, and actionable insights, without the need for complex onboarding or endless configuration.

We spoke about these very challenges with Malinee Skinner, Corporate Director of Revenue, who led the implementation of Lybra Assistant across the group. In this interview, she shares how the system helped her team save time, gain confidence in pricing decisions, and shift their focus from reporting to strategy.

ATELIER de Hoteles: +25% incremental revenue in Metasearch with Mirai

Is it possible to capture new demand and transform it into direct profitability? ATELIER de Hoteles, in strategic collaboration with Mirai and our partner Koddi, has proven that it is. Over a seven-month analysis period (October to May), their implementation of Sponsored campaigns on Google and Tripadvisor generated an impressive 25% increase in bookings and revenue from the metasearch channel, significantly strengthening the brand’s visibility.

This success story, starring ATELIER de Hoteles, a Mexican hotel chain renowned for its innovative resorts and “artisan hospitality” concept, perfectly illustrates the potential of these campaigns. With a strategic investment and a clear focus on incrementality and optimization, the goal was to attract new users unfamiliar with the brand and boost their direct revenue.

The Challenge

ATELIER de Hoteles’ objective was clear: to discover the true incremental value of sponsored ads on Google’s Travel Promotion Ads (TPA) and Tripadvisor Sponsored Placements (SP), beyond what standard metasearch campaigns already offered. Key objectives included:

Snö Hotels increases room nights by 40% with SiteMinder

When Snö Hotels designed its business model in 2017, the team identified the unique challenges they would face as a chain specialised in mountain destinations. The extreme seasonality of snow tourism, where demand fluctuates drastically according to weather conditions, required an agile technological foundation.

The diverse portfolio would need a system capable of managing multiple operations without additional complexity. “A good snowfall can trigger demand in a matter of hours,” notes Ana, explaining why agility was a fundamental requirement in their planning.

The distribution strategy was also designed with a forward-looking vision. They knew they would need a presence on both traditional OTAs and channels specialising in snow tourism, and that manually managing this diversity would be unsustainable for a growing chain. The decision to implement a channel manager integrated with their PMS from the start was not coincidental, but a strategic decision based on the founding team’s previous experience.

With Golden Collection Hotels and SiteMinder, Alito Hotel Tulum automates its distribution and achieves +32% in revenue

Like many hotels with a personalized approach, Alito faced a significant challenge. Reservation management was a complex and largely manual process. That’s why the team turned to Golden Collection Hotels for expert guidance on revenue strategies and the tools needed to implement them.

That’s when Alito decided to implement SiteMinder, a platform that allowed them to centralise and automate their distribution. Thanks to the strategic support of Golden Collection Hotels – experts in hotel consulting – the implementation was surprisingly smooth.

This synergy between SiteMinder’s cutting-edge technology and Golden Collection’s specialised expertise was key to achieving successful results. Together, they provided the hotel with an all-in-one solution that not only optimised operational processes but also boosted visibility and performance. The collaborative work proved that combining expert knowledge with powerful tech tools leads to results that exceed expectations.

Results came quickly. The hotel saved between 20 and 25 hours per month on administrative tasks.

How SiteMinder and the Blueground Partner Network unlock extended-stay revenue

Extended stays are transforming the way that travellers and travel companies view the hospitality landscape. With remote work here to stay for many, corporate relocations surging, and travellers seeking more flexible accommodation arrangements, demand for stays lasting 30+ days is growing. For operators managing furnished apartments, aparthotels, or extended-stay inventory, this shift represents a significant revenue opportunity.

However, a lot of furnished rental providers still lack access to the right distribution network to respond to this demand and capture a lucrative market. That’s where SiteMinder’s seamless integration with the Blueground Partner Network changes the game.

Let’s deep-dive into what the partnership is, how it works, and what it can mean for your property.