Hotel Budget Season: Knowing the Past Helps Future Success (2 of 4)
Your budget represents your first forecast for the year. How do you make that forecast as accurate as possible? It starts with a deep dive into the past. NB: This…
Revenue Managers Must Also Understand Guest Spend
The drop in group bookings due to segmentation shift and guests looking for unique experiences are two of the major changes affecting pricing and the role revenue managers play in…
Generating Group Business with Hotel Data is Easier Than You Think
What do successful weekly Smith Travel Research (STR) reports across regions and hotels have in common? A well-executed group strategy, which answers the question, “What amount of group business, along…
7 Psychological Pricing Tricks for Hotel Revenue Managers To Try
In the chaotic universe that is the daily life of Hotel Sales and Revenue Management, it can often be difficult to think of creative ways to approach pricing. Even though…
The Power of Personalization: Customer-Choice Pricing
OTAs may help hotel-room shoppers find the best price, but at what cost? Sure, everyone loves a good deal, but let’s not forget that people will pay more for the…
Non Pricing Strategies To Increase Your Profits
Any Revenue Manager should have a set of strategies that optimise revenue and profits for their hotel. These strategies include both dynamic pricing and non pricing methods. NB: This is…
Hotstats Hotels Performance: MENA, Europe, UK and US (July 2018)
MIDDLE EAST & AFRICA GOPPAR at hotels in the Middle East & Africa dropped to a new low of $34.70 in July as temperatures in the region soared and demand…
Can You Increase Your Hotel Room Rates In 2019?
Google produces 500 million results when asked ‘Is travel getting more expensive?’. Unsurprisingly, the first 10 results are solely dedicated to the price of flights. Panicked headlines from global news…
Distribution Dilemmas, Rate Parity and Google ‘the Travel Company’
A day in the life of somebody dealing with hotel distribution involves fighting lot of fires. “I think distribution teams are becoming more like guardians for rate and inventory parity…
Google Upgrades Holiday Travel Search, Offers Hotel Discounts
Google has enhanced its flight and hotel search capabilities ahead of the U.S. holiday travel season, while concurrently announcing that it has started offering exclusive hotel discounts to paying users…