fingers on a keyboard with envelopes flying in air reflecting importance of email within hotels marketing and communication strategy

Customer service is an undeniable staple of hospitality. But great customer service wouldn’t exist without great guest communication.

NB: This is an article from Canary Technologies

A well-written hotel email template, ready to customize at a moment’s notice, helps you improve communication with guests, stay on brand and respond faster. That’s because emails are one of the most efficient ways to communicate with guests.

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Whether you’re persuading them to book with you again or reminding them of an upcoming trip, emails are invaluable to your marketing and communications strategy.

Get Inspired With 14 Email Templates

The secret to writing a great guest email is understanding your audience. Think about what would excite them based on their demographic. Putting that extra bit of effort into your emails is worth it, trust us. But to give you a head start, we’ve put together 14 types of email templates:

1. Reservation confirmation email template

Subject: Your Reservation Is Confirmed!

Dear [Name],
Thank you for choosing [Hotel Name]! Your reservation for [dates] is confirmed. We’re thrilled to host you for a memorable stay. Please review your booking details below. If you have any questions or special requests, feel free to reach out.
[Reservation Details]
We look forward to providing you with an exceptional experience. Safe travels!
Warm regards,
[Your Signature]

2. Pre-arrival email template

Subject: What You Need to Know About Your Upcoming Stay

Dear [Name],
Greetings from [Hotel Name]! Your upcoming stay is just around the corner, and our team is ready to ensure it’s nothing short of extraordinary. If you have any special requests or questions, feel free to reach out. Safe travels, and we can’t wait to host you!
[Reservation Details]
Warm regards,
[Your Signature]

3. Welcome email template

Subject: A Warm Welcome to [Hotel Name]

Dear [Name],
Welcome to [Hotel Name]! We’re thrilled you’ve chosen us for your stay. Our team is dedicated to ensuring you have a comfortable and enjoyable experience.
Should you need anything, our front desk is here to assist. Make the most of our amenities, and we hope your time with us is truly memorable.
Thank you for choosing [Hotel Name] as your home away from home.
Warm regards,
[Your Signature]

4. Post-stay email template

Subject: It Was a Pleasure!

Dear [Name],
Thank you for staying with us at [Hotel Name]! We hope you had a fantastic experience.
Your feedback is invaluable, and we invite you to share your thoughts on your experience. We appreciate your patronage and look forward to welcoming you back for another unforgettable stay.
Warm regards,
[Your Signature]

Read the full article at Canary Technologies