marketing

picture on hotel website of valentine day hotel promotion

Hotel Valentine’s Day: 5 Ways to Optimize Your Hotel Website

Highlighting the perfect romantic environment of your hotel and promoting it effectively across your website will help provide a boost to direct bookings

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Top 5 Things You Need to Know Now in Hotel Digital Marketing

It’s key to stay up to date with latest hotel digital marketing trends. From Search to Social Media and Design, here are top 5 things you need to know

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Boutique Resort Marketing 6 Effective Techniques To Dominate The Market

A Boutique resort is often more expensive and geographically harder to reach. This is why marketing should be efficient, effective, and powerful

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5 Step Plan to Create the Perfect Guest Experience

The key to delivering your guest what they truly want is to understand them, and to do that your hotel needs to develop an initiative to get to know them

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What’s the Difference Between Spam and Hotel Email Marketing?

There’s a fine line between spam and email marketing. That’s why it’s essential to build a coherent email marketing strategy, to find the right balance

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January Digital News: Google My Business and Facebook New Features

We explore some new features on Google My Business and Facebook as well as identify new ways of leveraging content on YouTube and Instagram

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Hotel WhatsApp Marketing: 6 Steps to Do it The Right Way

With the tremendous rise in the number of users, hotel WhatsApp marketing is the new technique to stay connected with a large number of guests

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2020 Revenue Management: What we Learned, Abandoned and Will Keep

Traditional revenue segmentation is dead and traditional marketing targeting is dead too. Long live combined segment/target customer profiling!

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High-End Hotel Branding: 4 Must-Know Strategies To Differentiate Your Hotel

Memorable and unique branding will bring great benefits to your hotel. It provides amazing value and will differentiate your hotel for the long term

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Creating Experiential Offerings That Drive Marketing Growth

As consumer demand for unique and exceptional experiences continues to rise, one thing is certain – experiential offerings are here to stay

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