How to Evaluate Your Hotel’s Social Media Performance
When was the last time you evaluated your social media performance? If it was more than a year ago, or even more than a quarter ago, then there is no […]
How to Use a Facebook Catalog for Hotels
The Facebook catalog is one of the few constants when it comes to mastering Facebook marketing for hotels. NB: This is an article from Cendyn The catalog is a reusable […]
Google Hotel Ads Increases Price Transparency to its Results
Lack of price accuracy is probably the most annoying problem in metasearch. NB: This is an article from mirai One of the reasons is the several components to get to […]
How to Increase Your Hotel’s Midweek Stays with Facebook Advertising
Does your hotel or property suffer from high occupancy on the weekends but low demand during the week? NB: This is an article from gcommerce Maybe this only happens during […]
Fool Proof Your Email Acquisition Strategies
New hotels face an uphill battle, struggling to go from zero to 60 mph upon opening with little to no brand awareness to help fuel the engine. NB: This is […]
Google Promoted Hotels Available on Mobile
Promoted Hotels placements have been introduced to mobile, expanding their presence on Google Hotel Search. NB: This is an article from Koddi As is the case in desktop search, Promoted Hotels will appear […]
5 Powerful Ideas To Create A Click Worthy Pre-Stay Email
A study from Cornell University’s School showed that encouraging consumers to savour an upcoming experience can make waiting time more pleasurable and can heighten the enjoyment of the actual experience. NB: This […]
Independent Hotels can Learn from Big Brand Marketing
You have to know your competition to beat your competition. NB: This is an article from Cogwheel Marketing There has been a debate for years, if not decades, about which […]
Increase Traffic with Our Local SEO for Hotels Guide
Search engine optimization gets written about as a very complex, intricate marketing concept which then creates a high expectation for the results SEO produces. The last thing we want to […]
The Travel Marketer’s Guide to Success on Facebook
With nearly 7 million advertisers on the Facebook platform, it’s safe to say that Facebook has done a great job at building an extensive advertiser ecosystem. NB: This is an […]