email

The Importance of Personalisation

As consumers, we are all increasingly experiencing personalisation everyday from all kinds of brands we interact with – Spotify and Netflix, for example

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Hotel Email Marketing Dos And Don’ts You Need To Know

With a more strategic approach to data collection and email marketing, you can enjoy a higher ROI of both time and money

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4 Inspirations For Your Black Friday Email Campaigns

If you haven’t already begun drafting your own Black Friday email campaigns, consider this your sign to get started

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Booking Abandonment Email Subject Lines With High Open-Rates

Your email subject line is your first opportunity to make a good impression and persuade someone to open your email. 64% of people say subject lines matter

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Why People Are Unsubscribing From Your Hotels Emails

It seems that for every new address you add, you’re losing two. Why is that? Why are customers leaving your hotel emails database?

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7 Practical Ways to Determine Guest Preferences Pre-Arrival

A guest’s experience doesn’t begin after checking in with your hotel, but it starts right when they interact with your hospitality business for the first time. NB: This is an article from […]

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Why Email Marketing is Needed in the Hotel Business

In this article, you will learn about email marketing, how to get started, how to increase growth and revenue using email marketing

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7 Steps To Building Your Hotel Email Marketing Strategy

While email is a simple tool, there are a number of requirements to fulfil if you want your email campaigns to be successful. Here are the general steps:

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Hoteliers, Improve Conversions With Email Marketing

What is great about email marketing is that it is a medium you own and have full control over. Create data-driven email campaigns and capture higher ROI

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4 Reasons Email Marketing is Crucial

If you want to get the most out of your email marketing efforts, you must take a comprehensive approach to develop the best email marketing techniques

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