There’s a fine line between spam and email marketing. That’s why it’s essential to build a coherent email marketing strategy, to find the right balance
Does losing reservations on WhatsApp impact your business so much? What is the sales potential of this communication channel?
It’s going to be a different Black Friday, but it can still be a good one for hotels and the people looking for an offer or buying gifts
Know your audience, test often, and once you find out what works, build out an email strategy that allows you to easily scale your efforts
A successful hotel and revenue management plan must have a strong email marketing strategy and the gathering of high quality hotel guest data
Spending time engaging with guests and followers on social media is beneficial, making phone calls is crucial, but email is an absolute must