Now truly independent within your CRM, Audiences allows for the most detailed segmentation and personalization across all communications
Sending pre-arrival upsell campaigns is a great way to foster engagement, boost the guest experience and promote more ancillary revenue opportunities
Main difference between Customer Relationship Management and a Customer Data Platform is there in the name: CRM manages relationships, CDP manages data
What’s the point of executing your email marketing strategy if none of your emails find their way to the inbox? That’s where email deliverability comes in!
While you can’t control the pandemic, you can put your guests at ease with our top three tips for essential COVID-19 pre-arrival email messaging
There’s a fine line between spam and email marketing. That’s why it’s essential to build a coherent email marketing strategy, to find the right balance
Does losing reservations on WhatsApp impact your business so much? What is the sales potential of this communication channel?
It’s going to be a different Black Friday, but it can still be a good one for hotels and the people looking for an offer or buying gifts