email

What’s the Difference Between Spam and Hotel Email Marketing?

There’s a fine line between spam and email marketing. That’s why it’s essential to build a coherent email marketing strategy, to find the right balance

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Complete WhatsApp Business Guide to Generate Hotel Bookings

Does losing reservations on WhatsApp impact your business so much? What is the sales potential of this communication channel?

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How Hotels Can Market to Drive Travelers

There’s no doubt that the COVID-19 pandemic has changed the leisure industry for the foreseeable future. NB: This is an article from Lodging Interactive Between the International Air Transport Association […]

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Hotels & Booking Engines: Get Users’ Email First

It’s as if we need to re-invent the wheel when the solution is just in front of us. The simple lesson is: get users’ email before you ask for anything else

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Not Long Now Until Black Friday – Ten Tips for Luxury Hotels

It’s going to be a different Black Friday, but it can still be a good one for hotels and the people looking for an offer or buying gifts

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Email Marketing SOP – There Are Many Advantages

For busy hoteliers who are trying to drive revenue after a very difficult year, email marketing can be the ticket to recovery

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person using laptop to access email

The Best Hotel Reopening Email Campaigns

With the shift towards contactless technology, email is still a most effective way to stay connected and communicate with hotel guests

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The Quick Guide to Nurturing Relationships Through Email (Pt 2)

Know your audience, test often, and once you find out what works, build out an email strategy that allows you to easily scale your efforts

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Step by Step Guide to Collecting Hotel Guest Email Addresses

A successful hotel and revenue management plan must have a strong email marketing strategy and the gathering of high quality hotel guest data

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The Quick Guide to Nurturing Relationships Through Email (Pt 1)

Spending time engaging with guests and followers on social media is beneficial, making phone calls is crucial, but email is an absolute must

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