digital

bookboost article image 7 Email Marketing Mistakes Hotels Should Avoid for Good Results

7 Email Marketing Mistakes Hotels Should Avoid for Good Results

Email marketing is part of a well-structured marketing strategy in any hotel. But to get the right results, you need to avoid these mistakes

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The 3 Pillars of Hotel Profit: A Simple Business Model

Forget the myth that managing a hotel is complex. At its heart, the hotel business model revolves around three fundamental steps:

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Heat Up Your Hotel Marketing Campaigns For Summer

Summer is one of the most competitive periods of the year so your campaigns need to be timely and impactful. We suggest having offers live in the next week

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Hotels and Demand Generation: Buzzword or Must-Have?

Demand generation flips the script. Rather than just chasing leads, it is about building ongoing interest through relevant, personalized content

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image of multiple icons reflecting the importance of omnichannel marketing to hotels

Omnichannel Marketing Strategies You Need and Guests Will Love

Omnichannel marketing goes beyond just being “present” on multiple platforms, it’s about creating a unified journey that drives more bookings

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3 arrows in a target reflecting how retargeting ads capture direct bookings and lost revenue

How Retargeting Ads Capture Direct Bookings and Lost Revenue

We explore how retargeting ads work, why they’re essential to your property’s digital strategy, and how to run campaigns that maximize revenue

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Why Email Capture Rate is Critical for EMEA Hoteliers in 2025

High email capture rate means you can communicate directly with more guests, present personalized offers and specific campaigns to drive engagement

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How Influencers Are Reshaping Travel Bookings in 2025

Today’s travelers crave authenticity. Instead of glossy hotel ads, they turn to influencers for real, relatable experiences before booking a stay

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10 Ways to Make Your Hotel Social Media Stand Out in 2025

Many hotel social media feeds have started to feel more like static online catalogs than dynamic invitations to explore, feel, and connect

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letters spelling out seo for an article about backlinks and the importance in seo strategy

Backlinks and the Importance in SEO Strategy

Google’s page ranking algorithm accounts for backlinks as one of their criteria as it’s a sign of trust and authority from other highly ranked sites

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