digital

Along with understanding your guest expectations and needs, leveraging hotel digital marketing tactics needs to be at the top of your list of objectives

Many travel companies provide virtual reality elements. It allows users to experience a digital version of a hotel room, or even look at nearby attractions

We look at how to make a request to signup for a hotel newsletter more enticing, more exciting, and more importantly, more efficient for your hotel business

A focus on direct distribution is not new but given evolving changing customer behaviours what now underpins its success?

Making the switch to Google Analytics 4 sooner rather than later will allow your hotel’s marketing team to migrate more data for stronger insights

We look at the top performing Facebook ads images from the previous year to determine not only which are performing well, but the best practices to be true

A successful hotel digital marketing and sales strategy must clearly let guests know they will get the best offer if they book direct via your hotel website

Hotel websites can easily and quickly undergo a similar transformation that will make the ordinary hotel website absolutely extraordinary

Instagram is one of the most important social media platforms you can leverage for your inbound marketing strategy and each feature is simple to use

Hotel marketers can activate three datasets across channels to reach travelers. Here’s our tactical approach for capturing cookieless direct bookings