More than ever, hotels are making use of the vast amounts of data available to them to streamline operations and personalize to ensure they’re hitting the mark when it comes to customer satisfaction.
Filling occupancy during the off-season remains one of the hotelier’s biggest challenges and can require a lot of creativity for your digital marketing strategy.
Despite the high competition surrounding Cyber Monday, hoteliers can still take advantage of this online shopping holiday to build brand awareness, increase website traffic, and drive bookings.
Google has updated its Destination Search layout after the initial reintroduction of Promoted Hotels. This update has big implications for the future of Promoted Hotels and their value to advertisers.