guest

engaging with potential hotel guests online

Hotel Reopening Strategies to Engage with Guests Online

When promoting long staycations, take advantage of geo-targeting options to personalize offers and messages for domestic guests but exclude local residents

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20 New Direct Booking Benefits for the Age of Social Distancing

In the social distancing era, travel will look very different. Even the direct booking benefits that hotels can offer and what travellers can do will change

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Four W’s of Data Analysis for Hotel Recovery Marketing Strategy

We’ll walk you through simple ways to use data to inform your hotel recovery strategy, starting with four W’s of data analysis: who, where, why, and when

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4 Hotel Resort Messages to Convey Cleanliness and Inspire Confidence

As hotels and resorts re-open, as well as quality service they’re now expected to provide heightened social distancing and cleanliness procedures

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heart on a keyboard depicting hotels care for their guests when they get in contact

How to Stay Connected to Your Guests While Your Hotel is Closed

It does not have to be perfect, but stay in touch with guests. There is still a conversation to be had, whether it is transactional or inspirational. Let authenticity be your guide

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4 Steps To Plan For A Second Wave Of COVID-19 (Or Any Other Crisis)

We don’t know what a second wave will look like, and we of course hope there isn’t one, but being prepared now will hopefully alleviate some of the trouble later

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Win Guest Loyalty with Your COVID-19 Communication Strategy

People will always remember how you treat them when times are tough. Right now, the hospitality industry is challenged with continuing service with a smile during this pandemic – even […]

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During A Closure, Utilize Your Past Guest List In These 3 Channels

A temporary closure is all the excuse you need to shift both your goals and paid media budgets to emphasize brand awareness. After all, reaching new potential guests will only […]

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Guest Behaviours Will Change How Should Hotels Adapt

Guest Behaviours Will Change How Should Hotels Adapt

Hotels need to prepare for new trends; new segmentation; and a shift in guest behaviour. You should start planning for a way out of this and let your Revenue Manager and RMS work for you

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How is COVID-19 Affecting my Hotel Reputation? Three Tips to Stay in Control

If surveys are part of your guest experience management strategy, leverage this reputation tool to find out how clients felt during their stay: did they feel well informed?

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