social media

TikTok has quickly become one of the most popular marketing channels for a variety of businesses and industries, including hospitality

There are three critical touchpoints that you can impact, which can influence the decision-making journey of travelers who are still on the fence

We know managing your social media can feel like a chore. Trying something new and on-trend may bring just the boost your brand needs

Whether you’re just starting out with social media marketing or looking for new ways to expand your approach, here are ten ideas to include in your strategy

Capturing Gen Z travelers would result in a considerable revenue increase for your hotel and create opportunity to foster a young loyal following 

You may perhaps ask yourself if Facebook even matters anymore? When it comes to travel marketing for most hospitality brands, Facebook indeed does matter

By keeping yourself front and centre on social media, you’re increasing your chances of gaining more direct bookings and always upping brand awareness

Facebook offers multiple ad types and formats, making it easy to hone in on your target audience and reach them at the right time in the conversion funnel

We look at the top performing Facebook ads images from the previous year to determine not only which are performing well, but the best practices to be true

Instagram is one of the most important social media platforms you can leverage for your inbound marketing strategy and each feature is simple to use