Instagram is one of the most important social media platforms you can leverage for your inbound marketing strategy and each feature is simple to use
In order to have effective messaging, companies need to first determine which social media platform is best for growing engagement
Honing in on a highly specific audience that is properly aligned with your overall campaign goal can make or break your Facebook ad performance
With nearly 2.5bn monthly users, Facebook is by far the largest social media site in the world. No surprise it’s the most-used platform by marketers (93%)
There is no doubt a hotel should have an Instagram account. The tougher question is, what photos should independent properties be posting on Instagram?