CheapTickets is enticing travelers to book trips through its mobile application by enabling them to take advantage of split ticketing, a feature that lets users browse for two one-way flights during any round trip search, typically yielding better deals.
As online travel agencies continue battling for prime real estate on travelers’ smartphones, CheapTickets is attempting to stand out from the competition by giving its app users more flexibility in their search queries. Consumers searching for round-trip plane tickets are now able to browse one-way tickets to and from their desired destinations, enabling them to create flight package combinations better-suited to their budgets and time frames.
“The introduction of a split ticketing capability should definitely prompt more travelers to use the CheapTickets app,” said Marci Troutman, CEO of SiteMinis. “Finding flight deals has become increasingly difficult with all of the travel engines competing for customer interactions.
“Not only will this option help consumers with better travel options that don’t take hours to navigate, but it will also be a benefit for small businesses taking on large travel costs for sales teams,” she said. “This addition will also aid boutique travel agencies in winning over new customers with the ability to give them a better deal, and be more efficient in the process, since most consumers shopping for the best airfare don’t always know the rules of engagement.”
Checking in split ticketing
CheapTickets, which allows customers to book flights, car rentals, hotel rooms and activities through its digital platforms, recently added split ticketing capability into its eponymous mobile app.
This feature enables travelers to shop for two one-way flights each time they want to purchase a round-trip fare.
For example, if an individual is looking to book a round trip from Chicago to New York, he or she can have the app search for round trip options from Chicago to New York and back to Chicago, as well as one-way tickets from New York to Chicago and vice versa.
Read rest of the article at Mobile Commerce Daily