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What Can Small Hotels Do to Succeed in the Hospitality Industry?

These five steps will help ensure that you’re able to stand out for all the right reasons, even if you’re competing against much larger hotels

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How to Boost Hotel Bookings With Your Booking Engine Data

It’s important to remember what a huge part your booking engine plays in your overall direct booking success – especially when OTAs are competing ruthlessly

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Sell More With High Quality Visual Content 

Do not underestimate the power of visual content this year and try something outstanding and original to keep your property visible and prosperous

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hurdles reflecting the self inflicted challenges for hotels to convert direct sales

Three Hurdles to Direct Sales

Reducing or simply eliminating these hurdles should be your number one priority, as it will increase the volume and profitability of your direct sales

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What is Hotel Metasearch?

Metasearch engine is an acquisition channel that provides visitors with a list of different booking options and redirects them to the booking channel

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OTAs Spending Big to Lure Travelers This Summer

OTAs spending heavily on marketing to get more people to book flights and accommodation as they look to make the most of the upcoming summer season

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5 Ways Hotels Can Use Local Content to Drive Social Bookings

As social media algorithms change, it’s important to stay relevant to be found online. NB: This is an article from Travel Media Group Regardless of how much you post to […]

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13 Most Abused Terms When Marketing a Hotel

It’s already so difficult to stand out from the competition in the Hotel Industry, so why do we spend so much time trying to be like all other hotels?

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How SEO Can Help You Get More Direct Bookings For Your Hotel

You will soon discover the importance of SEO as a hotel marketing strategy and how you can use it to drive in more visitors for direct bookings

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A Smart Guide to SEO for Independent Hotels

There needs to be a combined effort between the behind-the-scenes technical and your front-end content in order for your SEO strategy to soar

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