Pods & Vids
RevMarketing Automation: Yotel Case Study
We talk about how Yotel embraced RevMarketing Automation to connect the demand and revenue priorities in their direct channel and the benefits derived
Don’t Be Afraid! Dive In and Embrace Data to Drive Revenue
We are talking about siloed, disparate, small data across a hotel tech stack and the value of bringing this data together to make commercial decisions
Hotel Brand: Is Your External Image and Messaging Fake News
We are talking Hotel Brand. When done well, it is a core differentiator reflecting the culture, values and identity of your hotel, helping to build loyalty
Hotel Direct Booking (Pt3): Turn Your Lookers into Bookers
Today, in the final video 3, our panel consider ways Hotels can increase their chance to convert those guests looking into direct booking
Hotel Direct Booking (Pt2): Make Your Website Appealing (Sticky)
Continuing our video series, today in video 2 we look at how hoteliers can make their hotel website more engaging and sticky
Hotel Direct Booking (Pt 1): Make Your Hotel Attractive
This is video 1 of a 3 video series about hotel direct booking. In this video we focus on how your marketing and distribution could make you more attractive
Is Summer 2023 Looking Positive for German Hotel Market?
In today’s discussion we take another look at the German hotel market as Pontus reviews Winter 2022 and looks ahead to the Summer season coming up
How to Turn Hotel Competitor Intelligence into Additional Revenue
In this discussion we look at how hoteliers can turn competitor intelligence into a additional revenue in a very simple way using readily accessible data
Hotel Staffing Issue: A Passing Shower or a Bigger Storm Brewing?
Bill and Kirby provide insights on the current situation regarding hotel staffing challenges and the loss of senior strategic expertise following covid
Are You Fenced In? What You Need Is A Corporate Rate Shopper!
Okay, so we’ve all heard of Rate Shoppers, but have you heard of a Rate Shopper for corporate rates? Keep listening to this discussion to hear more.