Pods & Vids

Hotel Brand: Is Your External Image and Messaging Fake News
We are talking Hotel Brand. When done well, it is a core differentiator reflecting the culture, values and identity of your hotel, helping to build loyalty

Hotel Direct Booking (Pt3): Turn Your Lookers into Bookers
Today, in the final video 3, our panel consider ways Hotels can increase their chance to convert those guests looking into direct booking

Hotel Direct Booking (Pt2): Make Your Website Appealing (Sticky)
Continuing our video series, today in video 2 we look at how hoteliers can make their hotel website more engaging and sticky

Hotel Direct Booking (Pt 1): Make Your Hotel Attractive
This is video 1 of a 3 video series about hotel direct booking. In this video we focus on how your marketing and distribution could make you more attractive

Is Summer 2023 Looking Positive for German Hotel Market?
In today’s discussion we take another look at the German hotel market as Pontus reviews Winter 2022 and looks ahead to the Summer season coming up

How to Turn Hotel Competitor Intelligence into Additional Revenue
In this discussion we look at how hoteliers can turn competitor intelligence into a additional revenue in a very simple way using readily accessible data

Hotel Staffing Issue: A Passing Shower or a Bigger Storm Brewing?
Bill and Kirby provide insights on the current situation regarding hotel staffing challenges and the loss of senior strategic expertise following covid

Are You Fenced In? What You Need Is A Corporate Rate Shopper!
Okay, so we’ve all heard of Rate Shoppers, but have you heard of a Rate Shopper for corporate rates? Keep listening to this discussion to hear more.

How To Apply Revenue Strategies To Your Direct Channel
We dive into the Revenue aspect of RevMarketing Automation and explore how revenue strategies can be applied directly to the hotel’s website

Hotel Consultants: Not Always the Seagull at the Picnic
Today we look at hotel consultancy and ask are they really the seagull at a picnic, i.e. they swoop in, make a mess and then leave … maybe a bit unfair!?