Hotels

To help you find that balance between the human touch and AI in hotel revenue management, we’ve broken it down into three steps

It’s no wonder 38% of operators say revenue management is too time-consuming, and 36% admit they’re uncertain about optimal pricing

Competitive hotel rates aren’t just about being cheaper than competition. It’s knowing your value, understanding your guests and pricing with purpose

In a world where every other major consumer sector has figured out how to monetize attention, the hotel sector is still largely selling rooms like 1999

The future of effective content personalization is not just about who the guest is, but what they are saying about their experiences

Generic content can erode distinction. When AI misses the mark, the cost is more than dull content; it is a lost chance to build reputation

Someone on your team goes in to delete the old photos again, and the next day or the next week, there is that pesky image yet again

Here’s how to crunch the numbers before and after a promo to see if it actually worked – or just boosted volume at a cost

When comparing the hotel direct rate to best available OTA offer, we see in 75% of cases at least one OTA displays a lower price than brand website

By embracing data driven decision-making, you can achieve revenue growth that is more than just a number, it is your commitment to guest satisfaction