Hotels

Are You Tracking Your Hotel In-Store Restaurant Visits on Google?

For the longest time, tracking the true efficacy of your hotel restaurant campaigns ended when the consumer visited your restaurant website

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Hotel Distribution in 2024: What is the Right Strategy?

Finding the right distribution channels and choosing cost-effective ones at high-demand times will help determine when to sell rooms and which channels to improve profits

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Maximizing Revenue with Strategic Use of Vouchers

Adopting a guest-centric approach, hotels can unlock the full potential of vouchers. Turning a missed opportunity into a dynamic tool for guest satisfaction

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Top Revenue Management Trends to Help UK Hotels

We explore the top trends in hotel revenue management and yield management in the UK, offering insights and strategies for hotel professionals

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Hotel Chatbots: Benefits, Myths and How to Pick the Right One

When it comes to conversational chatbots, we’re only at the beginning. As developers refine the language models interactions will keep becoming more human

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smiling guest at check-out reflecting the importance of this last interaction with the guest to reinforce a good experience and improve hotel reputation

Boost Your Hotel Performance with a Guest-Centered Strategy

If you are not yet employing a guest-centric strategy, perhaps now is a good time to start. Here are 8 ways to tailor services to your guest preferences

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person about to tick a box possibly on a hotel satisfaction survey illustrating the importance of these surveys to improve services

Satisfaction Surveys: Best Questions to Ask Your Hotel Guests

Satisfaction surveys not only assess your guests’ overall experience, but play a crucial role in gathering valuable information to improve services

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google browser on a laptop reflecting importance to hotels of understanding the google hotel ads bid update and how it will impact their campaigns

Google Hotel Ads Bid Strategies Update: Hotel Campaigns Impact?

With Google’s recent announcement about updates to its Hotel Ads bidding models, hoteliers face a pivotal moment in their metasearch advertising strategies

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coins being added to a glass jar with the shoot of a plant growing from the top reflecting how cost based pricing ensures if hotels sell their rooms then that are guaranteed to make a profit

Grow Hotel Profits with These Winning Revenue Management Practices

Revenue management is a complex discipline. When practiced fully, it reduces bottom-line drainers such as spillage, spoilage, or overbooking

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Hyper-Personalization: the Future of Hotel Marketing

Implementing effective hyper-personalization tactics requires a strategic blend. Here are some specific tactics that hotels can implement today

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