How to Build a Profitable Hotel Distribution Strategy?

In order to build an effective and profitable distribution strategy, you need to know who your clients are, where they book, and which tools will fit best

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mirai article image Google Hotel Ads: Much Anticipated “check-in date” Multiplier Now Live

Google Hotel Ads: Anticipated “check-in date” Multiplier Now Available

The new multiplier on Google Hotel Ads means you can adjust your bid for a specific point in time and make decisions based on occupation and expected demand

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Trends in Next-Gen Travel Demand That Will Drive Recovery

There are searches coming from Next-Gen travelers. However, before marketers jump to strategizing, we must consider their audience’s ideal travel experience

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Hotel Digital Marketing Strategies to Help You Succeed in 2021

Effective digital marketing strategies are critical for hotel success, whether launching a hotel, looking to increase bookings or bolster your brand

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man piling coins up shows how google pay per stay can add demand and revenue to hotels

3 Easy-to-Manage Guest Services That Can Boost Revenue

Today we look at 3 guest services that can be offered and booked through automation and which will help support your revenue recovery efforts

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lybra article image about delta variatn stopping european tourism

Delta Variant Stops European Tourism, Leaving Coastal Destinations Crisis

Once again, Europe is locked in new restrictions because of the spread of the Delta Variant and, as a result, tourist demand is slowing down

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Summer Upselling Ideas For Your Hotel Guests

Looking to find ways to address your hotel guests’ needs this summer. Make this the trip they dreamed of during lockdown with these summer upselling ideas

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9 Unique Approaches to Increase International Bookings at Your Hotel

In order to increase international bookings, you need to tweak your marketing strategies. Wondering how to do that? It’s simple. Just follow the steps below

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The Hotel Technology Distribution Chart is More Important Than Ever

Coming out of a crisis, the first thing hotel brands should do is increase distribution which, in turn, increases brand exposure

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Why GOPPAR Provides a Much More Complete Picture

A focus on gross operating profit per available room, or GOPPAR, is the key performance indicator that delivers and why RevPAR just does not always cut it

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