digital
Top 10 Tips to Understand your Audience this Festive Season
Understanding your audience’s preferences, behaviours, and expectations enables you to tailor marketing efforts, enhance guest experience and drive bookings
To Drive Top Line Revenue, Hotel Sales Must Think Like Marketing
With continual change In traveller behaviour, it is more imperative than ever that hotel sales and marketing are aligned around transient and group business
A Hotelier’s Survival Guide: Steps to Profitable Investment
Digital marketing is a necessary investment to bring our direct channel to where our customers are and achieve the highest possible sales volume
The Psychology of Luxury Travel: Key to Attracting Affluent Customers
Like with any demographic, luxury travel shoppers require a dedicated approach to drive the consumer from consideration to purchase.
10 Effective Link Building Strategies for Hotels
This article is about strategies that could lead to link building opportunities, creating relationships and turning those relationships into opportunities
Discover the Importance of Having a Bespoke Website Design
Opting for a bespoke website design allows for the seamless integration of your brand’s identity and personality into your online presence.
RevMarketing Certification: Sneak Peak into Modules 1 and 2
The RevMarketing Certification course is designed to provide you with actionable knowledge that can be applied immediately to drive growth and profitability
Hotel Bookings: Transform Digital Marketing Failure Into Success
By addressing initial challenges, analyzing data, and implementing repetitious improvements, they achieved remarkable success in driving bookings
How to Drive Bookings along the Path to Purchase
The average path to purchase length – from when a traveler starts thinking about taking a trip to when they book – is 71 days (more than two months!)
Digital Markets Act (DMA), What Does This Mean For Your Hotel?
The Digital Markets Act has the potential to rebalance the relationship with OTAs, thanks to greater control over their online distribution