digital

We explore what’s new with GA4’s Realtime Pages report, why it matters for the hotel industry, and how you can leverage it to optimize your website

What can we expect in the realm of high-end hotel website design for 2025 and beyond? Let’s explore five standout trends in the luxury hotel landscape

Less impacted by economic downturns, domestic travelers are a relatively stable source of revenue compared to international vacationers.

A CDP can analyze guest behaviors, preferences, and booking history, enabling highly targeted marketing campaigns that resonate with individual guests

Ultimately, a well-executed email marketing campaign can become a powerful tool for building guest relationships and driving direct bookings

While both guest retention and acquisition are essential for a hotel’s success, they serve different purposes and have distinct impacts on your business

Effective collaboration ensures that marketing agencies and hotels can leverage strengths, streamline communication, and tailor strategies to specific needs

Black Friday and Cyber Monday are well-known deal days for travelers, and the most recent newcomer to this bargain shopping week is Travel Tuesday

He outlines challenges and opportunities hoteliers face in a Google dominated landscape and the potential effects of Google Search Generative Experience

We’ll walk you through some of the common mistakes hotels make with Google Ads and give you actionable tips to turn your campaigns around