digital
4 Best Practices For Hotel Email Marketing
let’s delve in on some simple steps you can take to make sure you’re getting the most out of your hotel email marketing
What the Universal Analytics Sunset Means for Hoteliers?
July 1, 2024 is a critical deadline for hoteliers, as all historical data stored within Universal Analytics will be permanently deleted.

The Six Levels of the Google Hotels Funnel
In each stage of the funnel we will identify the main KPIs you should be aware of in terms of assessing whether your numbers are adequate

WhatsApp Marketing Examples
WhatsApp is like a canvas waiting for your creative brushstrokes. With the right strategy you can make marketing wonders happen

Evolving Past ROAS as the Primary Marketing KPI
There is growing recognition of ROAS limitations as a solitary measure of success. This metric often falls short of capturing the full impact of marketing initiatives
Unleashing the Power of AI for Smarter Hotel Marketing
With the ability to identify ideal guests, optimize ad spend, and personalize marketing messages, AI empowers hotels to reach the right audience
Elevating Your Hotel Prospecting with Strategic Email Communication
Implementing these strategies can enhance hotel prospecting efforts and forge meaningful connections with clients through strategic email communication

Truth About Performance Max (PMax) and What Google Isn’t Telling You
It’s evident there are significant concerns and issues with PMax that Google and other hotel agencies may not be fully disclosing, or just don’t know
How to Effectively Use Hotel Email Marketing in 2024
Email marketing for hotels has changed. Let’s dive into the different changes for email marketing in 2024 and how hotels can build an effective strategy
5 Hotel Digital Marketing Strategies to Boost Direct Bookings
A successful digital marketing strategy is a broad spectrum of tactics aimed at amplifying your hotel’s digital footprint to drive direct bookings