Occupancy and average daily hotel rates increased year over year in all four global regions during July, according to STR Global.
In the Americas, ADR increased 5.8 percent to $124.78 and occupancy rose 2.2 percent to 74.8 percent. São Paulo, Brazil, facing a tough year-over-year comparison to last year’s World Cup, saw a 1.9 percent decline in occupancy to 59.3 percent and a 19 percent drop in ADR, in local currency terms. Panama City, suffering from an overgrowth of supply, saw ADR drop 6.2 percent, in local currency terms, in spite of a 4.7 percent increase in occupancy to 50.3 percent.
Europe’s ADR increased 8 percent in U.S. dollar terms to $133.24 and 8 percent in euros to €117.70. Occupancy increased 5.1 percent to 77.3 percent. Berlin saw a 4.9 percent year-over-year boost in visitors during the first half of 2015 and experienced increases in both ADR (5.9 percent) and occupancy (9.7 percent to 83 percent). Coming off six months in which supply growth outpaced demand growth, Paris’ performance improved year over year in July as occupancy rose 2.4 percent to 86.9 percent and ADR increased 9.4 percent.
In the Asia/Pacific region, ADR grew 1.1 percent to $105.12 and occupancy rose 2.1 percent to 70.7 percent.
Read full article at: Business Travel News
