different sizes of burgers showing different fillings like different attributes of a hotel room

Using an Attribute Based Selling Approach in Your Upsell Strategy

There are many ways to apply the forward thinking principles of attribute based selling through different channels for example, upselling

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neon light showing room vacancies at a hotel

10 New Creative Room Types to Boost Revenue

As you decide which room types to test, reach out to local journalists. Many have been covering the “work from hotel” trend and are interested

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Are Hotels Finally Ready to Embrace Attribute Based Selling?

Attribute based selling is a buyer led process. Room types are eliminated and hotels break down their product bundles into individual items

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Revamp Product Positioning and Revive Your Strategy

Being adaptable and agile will be important to your recovery strategy as you navigate your hotel through these uncharted territories

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How Rooms Only Business Impacts a U.S. Break-Even Analysis

For the moment, hotels will rely almost entirely on rooms revenue because, thanks to social distancing, things like restaurants and spas will be eschewed

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How Should You be Setting Room Rates for Your Hotel?

Whatever you’re including in your room rates plan, keep in mind what will be operationally possible, and what guests will be comfortable with

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tracks show different channel of train distribution routes

Right Channel per Right Room Type: Inventory Management per Channel

Production statistics for every channel compared to the cost of distribution could easily give you the evidence of a revenue contribution for every channel and net rate (after cost breakdown) as well

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How Each Hotel Department Can Start Preparing for A “New Normal”

A hotel re-opening will likely be gradual, done by risk assessment, and probably include many restrictions. Knowing that, we should not just sit home and wait, we can prepare so we are ready

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Tiny Rooms Make Big Dent on New York’s Hotel Market

Micro-room have become a more prominent part of New York’s overall hotel room supply, and are drawing a wider array of brands and investors while upending the status quo for long-term players

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No Availability Dates: Is Your Hotel Really Closed?

What’s more frustrating than having prospects making a search on our booking engine to discover that the system returns a No Availability message when we still have rooms to sell in our hotel?

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