data

Revenue Management leaders must become adept data storytellers, using technology to put the dots together and create a strategy for commercial success

RevPAM is one of those metrics that are growing in prominence, changing the way hoteliers look at the earning potential of their property

If your hotel hasn’t jumped on the first party data bandwagon yet, now’s the time. That way you’ll be ahead of the game once the third-party cookie crumbles

The concept of the “Transparent Guest,” which is until now, the elusive idea that we can have a single guest profile across all relevant data touchpoints

The future looks promising for the travel sector in Spain this Autumn as the number of issued tickets for domestic and international travel grow steadily

The lack of supply and high demand in many destination markets meant that occupancy rates were high, as what little supply there was got booked up quickly

In this discussion we consider how data analysis can go beyond business intelligence and forward looking data and explore predictive algorithms through AI

The increase in demand during the summer season did boost European tourism; but it was cancelled out by the Delta variant, leaving European travel stagnant

Despite continuing to report an overall willingness and optimism for the return to business travel, business travel industry sentiment continues to waver

Bookings for 2021 holiday travel met or surpassed 2019 levels after the vaccine rolled out, until mid-July when Delta variant slowed down trip planning