data
The Ugly Truth Behind Poor Hotel Data Security
Poor hotel data security isn’t a short-term obstacle, it’s a ticking time bomb with far-reaching consequences that can cripple your hotel
Collecting Guest Preference Data: Critical Gaps and Discrepancies
What is the right way for hotels to optimize their digital operations and data gathering to deliver personalized and enhance the guest experiences?
Being Guest Centric: Data Driven Strategies
Being guest centric means understanding and anticipating the needs of the guest, providing solutions before they even experience the problem
Elevate Hotel Ancillary Revenue with These 5 Proven Strategies
In an era where travelers increasingly seek to personalize their experiences, hotels have a great opportunity to capitalize on ancillary revenue offerings
The Value of Structured Guest Data in Enhancing Hotel Operations
Structured guest data is key to enhance marketing strategies, improve operational efficiencies, elevate guest experiences and ultimately increase revenue
The Strategic Advantage of a Unified Guest Profile in Your PMS
A single guest profile is not just about collecting data; it’s about creating a holistic view of the guest that informs every interaction and decision
3 Ways to Break Down Data Silos at Your Hotel
Determining the accuracy of your data when it’s squirreled away in silos becomes more difficult. Data silos also pose a security risk
German Hotel Revenue Managers Look to Cash in on Euro 2024
Across 10 host cities, basic mean average for hotels standard room over next 6 months shows rates have increased from €147 outside the tournament to €231
Attraction Strategy: Maximizing Revenue per Guest
With an effective attraction strategy in place, the focus shifts to maximizing the value of each guest interaction
What are 5 Must Have Features to Look for in a PMS?
Your PMS should improve guest experiences and provide a solid foundation for long-lasting relationships, leading to increased revenue and profitability