marketing

We’ll walk you through some of the common mistakes hotels make with Google Ads and give you actionable tips to turn your campaigns around

Having recent and frequent positive reviews can boost your visibility on Google, making it easier for people to find you when searching for a place to stay

Not only is managing your reputation about presenting your hotel in the best light, but also ensuring you remain receptive to customer feedback

From pricing and marketing to distribution and revenue management, every aspect of a hotel’s commercial strategy plays a crucial role in maximizing revenue

Early testing that we’ve seen shows that preview text often has absolutely nothing to do with email content and does nothing but confuse the user

By leveraging Paid Search prospecting strategies, hotels can target potential guests based on their interests in the destination, attractions, and Features

There is no information on how the free booking links “auctions” work, but there is a Google algorithm that decides the ranking of the “ads”

It is no surprise that weddings are some of the most profitable events. Because of this, many venues have a separate marketing strategy to drive bookings

In the race to attract new hotel guests, it’s essential not to forget previous guests. They are crucial for any hotel marketing and operational strategy

Hotels can harness the power of hotel metasearch to not only increase visibility but also drive direct bookings and long-term success