sign showing rooms available reflecting importance for small hotels to really focus on effective forecasting strategies

Hotel Forecasting Methods for Small Hotels

Demand forecasting in hotel industry businesses can take a few different forms. Three of the most common hotel forecasting methods include:

Read more

7 Powerful (& Easy!) Marketing Ideas for Hotels

With these powerful marketing ideas, you’ll capture their attention and business, setting you apart as a leader in the hotel supply industry

Read more

3 Hotel HyperCommerce Tactics for Faster Direct Booking

This hypercommerce approach not only enhances the booking process but aligns with desires of a generation that values spontaneity and discovering new destinations

Read more

a female face with data overlayed reflecting importance for hotels to democratize their data as a first step to successful revenue performance

Democratizing Data is First Step to Successful Revenue Performance

If you trust your data and tools, the barriers to empowering your your revenue managers to make data-driven decisions should naturally fade away

Read more

Social Media Strategy: Creating the Right Plan for Your Hotel

While being on social media is free, putting money behind your initiatives can grow your audience and engagement beyond organic reach

Read more

Being Guest-centric Helps to Increase Revenue. But How?

Yes, a guest-centric approach at heart means putting guest data at the centre and every decision should be made based on that

Read more

6 Winning Strategies to Increase Direct Bookings

Direct bookings boost profits, enable personalized experiences, data collection, targeted marketing efforts and can foster brand loyalty

Read more

Broadening Scope: Why Hotels Must Rethink Revenue Management

Comprehensive revenue management transcends the traditional silo approach, focusing instead on total revenue optimization through strategic guest targeting

Read more

Free Digital Marketing Tools for Independent Hoteliers

Independent hotels needn’t break the bank for digital marketing. There are plenty of free tools, just find the ones that work best for your hotel

Read more

The Most Profitable Marketing Channels for Hotels

When independent hotels participate in the most profitable marketing channels, brand visibility increases exponentially and reliance on OTAs decreases

Read more