Restaurant Revenue Management: How Far Are We From Getting It Right?

Revenue generated is the ultimate goal and in Restaurant Revenue Management we calculate a key performance indicator called REVPASH

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two tents pitched at a campsite where revenue management can be applied

Revenue Management and Campsites….Really? Yes it works!!

Camping villages have an additional advantage over hotels, as they have greater opportunities to increase their housing units and revenue at lower cost

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Hotel ADR – To Decrease or not to Decrease?

As the economic fallout of 2020 lingers over the sector, our ongoing research consistently reveals that the majority of Hoteliers expect to decrease ADR

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spain and portugal hotels affected by travel restrictions

Putting the Brakes on Spanish Travel: The Ups, Downs & EU Controversy

Recently, Spain has lost about twenty thousand searches per day. Travelers have abruptly interrupted a travel trend that had been growing for about a month

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Five Things to Know about Google Analytics 4

By now, many of you have heard that Google is rolling out a new update for their analytics product, Google Analytics. NB: This is an article from gcommerce Dubbed “GA4”, […]

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Social Listening in the Hotel Industry

The act of responding and connecting with guests online is defined as “social listening.” We can see how social listening is used by the hotel in each case

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Will Hotel Direct Bookings Kill OTAs for Good?

Is it impossible for hotel direct bookings to overthrow the reign of OTAs? Can independent hotels challenge the two major channels, Booking and Expedia?

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Are Hotels Prepared for the Return of Meetings & Conferences?

Add Zoom fatigue of workers to the list of travel motivators and the return of medium sized and large scale meetings or gatherings aren’t too far behind

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US Hotels Weekly Demand Slips, But Still at Pandemic-Era Highs

Versus the previous week, hotels occupancy was down 1.1.% for the week to 57.9%, and was weakest on Wednesday and Thursday but still strong over the weekend

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customer relationships rely on customer data

Customer Relationship Management vs Customer Data Platform

Main difference between Customer Relationship Management and a Customer Data Platform is there in the name: CRM manages relationships, CDP manages data

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