How Hotels Can Get More 5 Star Reviews on Tripadvisor and Google
In reality, even stellar experiences often go unmentioned. So, how can hotels consistently earn more 5 star reviews on Tripadvisor and Google?
Hotels Can Win at eCommerce and Drive Direct Bookings
Here’s how to bring eCommerce best practices to your hotel website to boost direct bookings and reduce drop-offs

3+3+3 = 3 Revenue Questions, 3 Bald Men and 3 Opinions
Revenue management is evolving into a dynamic blend of strategy, experimentation, and technology, with AI playing an increasingly pivotal role

How to (Legally) Get The Real Email Address of OTA Guests
Collecting your guests’ real email address is a priority. We walk you through what to set up first and how to collect emails legally and strategically

Group or Transient? Solving the Dilemma in Revenue Management
Group revenue management can make a big difference to your hotel’s profitability. But the key is not to rely on just gut feel and guesswork

Why Your Pickup Curve Doesn’t Curve Anymore
Today, your pickup curve is a complete mess. In short, your pickup curve isn’t curving anymore – because guest behavior broke it
Attachments are Out: Hotel Sales Should Switch to Embedded Links
If you’re still attaching documents direct to your emails, it’s time to rethink. A more effective way to share content is to use embedded links
Do Not Believe In These 3 Outdated Hotel Misconceptions
It’s easy to rely on ‘tried-and-true’ principles that have guided hotel management. But what if some of these beliefs are now ‘tired’ and even misleading?
How to Build a Smarter Comp Set in 3 Simple Steps
A customized Comp Set isn’t just a benchmarking tool, it’s a profitability engine. If you’re using outdated comparisons, you’re leaving money on the table

Expert Partner Hotel Success Stories – May 2025
Here is the round up of Hotel Success Stories from our Expert Partners during May, touching on revenue, bookings and guest experience