In this “Who Are We” video we are joined by Pablo Delgado, CEO of mirai. We talk about his background, early days of mirai and how it evolved

There’s a fine line between spam and email marketing. That’s why it’s essential to build a coherent email marketing strategy, to find the right balance

Hoteliers need to understand the facts which drive their operations and the technology available to digitise and deliver a first-class guest experience

The majority of markets are continuing to feel serious effects of continued uncertainty amongst travel bookers due to rapid rises in global COVID cases

Another important deciding factor for choosing hotel accommodation is the ability to cancel or rebook without penalty, which ranked just above price

Social listening will help you better understand how changes are trending among your consumer base – in a hotelier’s case, that would be future guests

Getting the right rate strategy is crucial and flexibility will be needed for a while. Perhaps the days of non-refundable or advance payable rates are over

The Hotel industry has been significantly impacted in 2020, but the downturn has provided time to rethink and reset sales and marketing strategies

We explore some new features on Google My Business and Facebook as well as identify new ways of leveraging content on YouTube and Instagram

No segment in hospitality is safe from demand drought. If there is no chance of making profit, wait it out, if there is chance of staying afloat, act on it