Metasearch: What In The World Are You Waiting For?

Metasearch is more productive and profitable than ever and, as the channel continues to grow and machine learning benefits compound at a campaign level

Read more

Upselling Strategies You Can Use To Generate More Revenue

Now you understand the role upselling plays for hotels, it’s time to get to work. Put together deals your guests will love and watch ancillary revenue grow

Read more

10 Hotel Digital Marketing Strategies To Be Ahead Of The Curve

In a digitised world where we all live in, leveraging hotel digital marketing strategies should be high on the list of your priorities

Read more

Europe Has Shown The Biggest Growth In Review Volume In 2022

Responding to reviews should still be a key task for hoteliers. Every review response should be personalized as they are publicly available for all to see

Read more

Revenue Management Performance: Embrace the NORM Strategy

The focus remains on top-line growth. It is another story that many hotel companies have not realized the strategic nature of revenue management

Read more

Hotels Weekly ADR 20% or More Above 2019 

Taking a deeper look at how industry ADR is being driven, we found 40% of hotels had a weekly ADR that was 20% or more above 2019 comparables

Read more

Perceived Value and Cost of Living Impact: It's a Game of Chicken with ADR Thumbnail Topline Revenue Video Discussion

Perceived Value and Cost of Living Impact: It’s a Game of Chicken with ADR

We explore the squeeze on incomes through increased cost of living and consider the impact this may have on leisure travel and overall consumer sentiment

Read more

question marks reflecting hotels revenue management and digital marketing trends

Are Assumptions Holding Back Your Revenue Management?

It is easy to fall into assumptions. It is human nature, after all, but when do assumptions on revenue management start to work against you

Read more

Importance of a Perfect Landing Page for Hotel

It is evident that a landing page for hotel is quite important for emphasizing conversion rate and better audience targeting

Read more

Why Pricing Analytics Is A Necessity

Pricing analytics is a necessity for sustainably growing revenue.  It enables answering basic market queries to make real-time pricing decisions

Read more