How to Attract Travelers and Grow Direct Bookings

We explore 3 ways to drive more direct bookings designed to help maximize visibility, optimize pricing and create a frictionless online booking experience

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How to Outsmart Seasonality and Win the Off-Peak Game

Seasonality isn’t just about the weather. It’s about shifting human behavior. They are outside your control. But what you do in response is your power move

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AI Just Planned My Holiday. Is This The Future of Guest Bookings?

As AI becomes more integrated into the travel planning process, operators must rethink how they capture guest attention and secure bookings

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How Hotels Can Get More 5 Star Reviews on Tripadvisor and Google

In reality, even stellar experiences often go unmentioned. So, how can hotels consistently earn more 5 star reviews on Tripadvisor and Google?

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Hotels Can Win at eCommerce and Drive Direct Bookings

Here’s how to bring eCommerce best practices to your hotel website to boost direct bookings and reduce drop-offs

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image for 3+3+3 discussion about revenue management in the hotel industry

3+3+3 = 3 Revenue Questions, 3 Bald Men and 3 Opinions

Revenue management is evolving into a dynamic blend of strategy, experimentation, and technology, with AI playing an increasingly pivotal role

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email icon an a mobile phone reflecting the value of a guest email address to a hotel and ways to legally get it from an ota guest booking

How to (Legally) Get The Real Email Address of OTA Guests

Collecting your guests’ real email address is a priority. We walk you through what to set up first and how to collect emails legally and strategically

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person with head in hands looking frustrated possibly a revenue manager trying to solve the dilemma in revenue management as to whether group or transient business is better

Group or Transient? Solving the Dilemma in Revenue Management

Group revenue management can make a big difference to your hotel’s profitability. But the key is not to rely on just gut feel and guesswork

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man trying to navigate a path through question marks in the way hotels need to better understand why their pickup curve does not curve anymore

Why Your Pickup Curve Doesn’t Curve Anymore

Today, your pickup curve is a complete mess. In short, your pickup curve isn’t curving anymore – because guest behavior broke it

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Attachments are Out: Hotel Sales Should Switch to Embedded Links

If you’re still attaching documents direct to your emails, it’s time to rethink. A more effective way to share content is to use embedded links

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