How to Attract Travelers and Grow Direct Bookings
We explore 3 ways to drive more direct bookings designed to help maximize visibility, optimize pricing and create a frictionless online booking experience
How to Outsmart Seasonality and Win the Off-Peak Game
Seasonality isn’t just about the weather. It’s about shifting human behavior. They are outside your control. But what you do in response is your power move
AI Just Planned My Holiday. Is This The Future of Guest Bookings?
As AI becomes more integrated into the travel planning process, operators must rethink how they capture guest attention and secure bookings
How Hotels Can Get More 5 Star Reviews on Tripadvisor and Google
In reality, even stellar experiences often go unmentioned. So, how can hotels consistently earn more 5 star reviews on Tripadvisor and Google?
Hotels Can Win at eCommerce and Drive Direct Bookings
Here’s how to bring eCommerce best practices to your hotel website to boost direct bookings and reduce drop-offs

3+3+3 = 3 Revenue Questions, 3 Bald Men and 3 Opinions
Revenue management is evolving into a dynamic blend of strategy, experimentation, and technology, with AI playing an increasingly pivotal role

How to (Legally) Get The Real Email Address of OTA Guests
Collecting your guests’ real email address is a priority. We walk you through what to set up first and how to collect emails legally and strategically

Group or Transient? Solving the Dilemma in Revenue Management
Group revenue management can make a big difference to your hotel’s profitability. But the key is not to rely on just gut feel and guesswork

Why Your Pickup Curve Doesn’t Curve Anymore
Today, your pickup curve is a complete mess. In short, your pickup curve isn’t curving anymore – because guest behavior broke it
Attachments are Out: Hotel Sales Should Switch to Embedded Links
If you’re still attaching documents direct to your emails, it’s time to rethink. A more effective way to share content is to use embedded links