Has the pent-up demand that helped fuel a surge in travel as the pandemic ebbed finally run its course? Analyses from two major financial institutions, Mastercard and Bank of America, […]

By managing restrictions, one has the ability to set controls over which bookings are accepted on specific dates or rate types. NB: This is an article from Rateboard For example, […]

Despite many predictions of a Facebook demise, the platform continues to prove its resilience and maintains its position as a powerful hotel marketing tool

How and why you should balance your hotel credit cards daily. It may sound daunting and that is because most people do it monthly or maybe weekly

Most hotel sales teams find themselves staring at a wall that is covered in misplaced darts, with only a select few hitting the target despite their efforts

If your hotel’s bottom line is bottoming out, it’s time to revise your revenue management strategy—or put one in place!

Instagram has changed significantly. Here’s a breakdown of the different features and how they can be used in your hotel marketing strategy

Conversational AI, a solution that combines the simplicity of chatbots with the depth of AI to find information that required poring through search results

Using real-time data analysis and dynamic pricing strategies, hotels can tailor their offers to guest preferences increasing conversions and direct booking

The concept of willingness to pay (WTP) relates to how much a guests are prepared to pay for a room and for each of your ancillary services