How to Find The Luxury Guests With Hotel Target Market

The growing popularity of luxury hotels globally is being driven by factors such as increasing consumer awareness, affluence, and changing lifestyles

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Scroll, Swipe, Book. Win Occupancy on Social Media

Today, social media is more than just a place to connect with your old high school friends. NB: This is an article from Travel Media Group Critical purchasing decisions are […]

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monopoly hotels on piles of coins which are increasing in size to illustrate increasing value of hotel upselling

How to Optimize Upselling in Your Hotel

As the hospitality sector eagerly gears up to open their doors and welcome guests once again, how you can make the best out of upselling for your hotel

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OTA Bookings – How Have They Changed in a Covid World?

According to a study, 52% of travellers visit a hotel website after seeing it on an OTA and 20% of direct bookings happen after a hotel was found on an OTA

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steps representing the continual pricing approach required in towards hotel revenue management

Continuous Pricing without an RMS

These are some basic ways to get a feeling for Continuous Pricing concepts but only by embracing the four elements can you expect the best results

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2021 COVID-19 Pandemic Impact Update For The Hospitality Industry

Leisure travel will not sustain total U.S inventory supply and along with impact of no global tourism means hospitality industry will continue to suffer

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laptop screen showing tripadvisor website

Tripadvisor Plus: How Will it Work?

Opinions on TripAdvisor Plus seem fairly unanimous that it is a sound strategy on the part of the platform especially during this economic crisis

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The Top 10 Forecasting Secrets

Forecasting is important because we need a current plan to help us execute our financial strategy. Without a map any road will take you where you want to go

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Hotel Competitive Set Reassessment for a Stronger Recovery

In order to define, or even redefine, your hotel’s competitive set, here are some do’s and don’ts to help ensure a strong, competitive recovery ahead

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lybra image showing travel flight searches to europe

The European Travel Market is Finally Open for Business

This increase in travel interest is certainly linked to improved health situation, the easing of restrictive policies and EU actions to stimulate tourism

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