Lennert De Jong on Predictive Analytics for Hotels
NB: This is an article from SnapShot It seems like a common point of discussion nowadays: big data’s growing importance in the hospitality industry. And the opportunities it affords hoteliers […]
Starwood taking hotel reservations from Instagram
Everyone wants to use Instagram for sales, and Starwood is hacking it to drive reservations. The hotel chain’s Tribute Portfolio brand is partnering with shopping platform LiketoKnow.it to let users […]
Bots create huge customer service opportunity for airlines
Microsoft and Facebook have launched the “Bot Framework” and “Bot Engine” respectively, which lay the foundations for companies to use services like Skype and Messenger as rich customer-centric conversation platforms. […]
Fashion brands embrace bots as modern concierges
High-end fashion brands are turning to Facebook Messenger as their modern concierges. At Facebook’s F8 developer conference on Tuesday, the company announced the launch of its chatbot tool, opening it […]
Hotels Can Compete for Revenue Against Airbnb
The Airbnb business model is driven by solid economic fundamentals but hotels can offer value as well Airbnb successfully delivers relevant and quantifiable advantages in saving time, defeating distance […]
25hours Hotels Rely on TrustYou for Reputation Management
NB: This is an article from TrustYou 25hours Hotels represent extraordinary design, innovation, and outstanding service. The current eight hotels in Germany, Austria, and Switzerland are individually adapted to each […]
Reputation Pricing: A Guest-centric approach
NB: This is an article from IDeaS Reputation pricing is a new and exciting way of utilizing your reputation data in hotel management. Reputation Pricing aligns your hotel’s pricing strategy […]
Pinterest checklist for success: hotel edition
Just as with any other social media network or with marketing in general, a solid strategy is needed to get the most out of Pinterest. With over 100 million active […]
Most San Francisco Airbnb Hosts Operate Illegally
Even though San Francisco, the hometown of Airbnb, has gone much further than most cities to regulate short-term rental platforms, a new report issued by the city shows most […]
Despite Growth, Lodging Turns Cautious
The US lodging market has experienced its 72nd consecutive month of positive albeit decelerating growth in revenue per available room (RevPAR). Modest US job and wage growth as well as […]