Where Will SEO Go This Year?
NB: This is an article by Benjamin Spiegel, CEO of MMI Agency. In the world of SEO, 2015 was relatively quiet. Sure, search marketers had a plethora of algorithm […]
The Facts About Hotel Reviews and Rankings on Google
NB: This is an article by Margaret Ady of TrustYou There is much chatter these days about TrustYou data on Google and what really drives improvements in the TrustScore, […]
The 7 Layers of Data That Will Improve Your Room Pricing
NB: This is an article from ReviewPro We recently partnered with Duetto to discuss “The 7 Layers of Data That Will Improve Your Room Pricing” in a free webinar […]
Are hotel wholesalers on the brink of extinction?
Are hotel wholesalers headed for extinction like the dodo bird? Certainly not yet. What is the future of hotel wholesalers? There are a lot of prophecies out there, but […]
BookingSuite pushes further into rate management for hotels and rentals
Ordinarily, a product update doesn’t merit a spotlight on its own. But a few things set apart the news that Booking.com, the e-commerce company that lists 865,000 hotels and […]
Google Flights now pushes flexible destination search
In February, Google Flights updated the default interface for visitors to its various main windows (google.com/flights, google.co.uk/flights, etc.) for select countries worldwide. Travelers can say goodbye to needing exact […]
Expedia Is Trying to Become More Like Booking.com
You might call it the Booking.com-ization of Expedia. Expedia’s recent launch of its hotel Accelerator program, which enables properties to bid to move higher in search results on Expedia hotel […]
Hotels must personalise or risk perishing
Hotels must personalise service and retain the human touch when introducing cutting-edge technology, according to a new report from business advisory company Grant Thornton. The power of personal: Hotels […]
Consumers find trust in hotel websites over other sources
Digital agency Fuel has released its annual research on how leisure travellers are researching and booking hotels. The agency, which specialises in marketing for hotels, says it has compiled […]
Small hotels get more direct reservations
Direct phone calls, emails and walk-ins account for one in every three reservations made within the small accommodation industry, Little Hotelier has found. The finding is part of the […]