messaging

Tips To Build The Perfect Hotel Email Marketing Strategy

We want to take a look at what hotel email marketing is, different strategies for hotels, how to create a strategy and other tips for the perfect plan

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Valentine Campaign Tips For Independent Hotels

How can hotels use your location, surrounding area, facilities to your advantage while creating a Valentine’s-themed offer?

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How Hotels Can Win With Email Marketing Software

It may seem overwhelming, but email marketing does not have to be difficult. There are two basic types of emails your hotel should be sending

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Top Tips For Your Hotel Welcome Letter

We have some tips for creating a strong on-property hotel welcome email you can follow to help you enhance the guest experience

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5 Emails You Should Be Sending Every Guest

Here are five hotel emails your guests expect… Are you sending them to every guest? Let’s dig a little deeper into the purpose of each type of email

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Top 5 Email Marketing Trends for 2023

Email users are expected to top 4 billion in 2023, so marketing to this growing audience will remain an essential tactic for businesses

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Why Hotel Email Marketing Must be Thoughtful and Efficient

There isn’t a one-size-fits-all approach to hotel email marketing, but reviewing your strategy will provide a solid foundation for reaching your audience

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christmas tree at a luxury hotel reflecting the importance now to boost holiday bookings over the festive season

‘Tis the Season to Boost Your Hotel’s Direct Bookings

Now is the time to take the reins and boost your direct bookings. We ho ho hope these examples inspire you to create your most festive holiday campaign

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The Importance of Personalisation

As consumers, we are all increasingly experiencing personalisation everyday from all kinds of brands we interact with – Spotify and Netflix, for example

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person looking at a hotel neighbour reflecting that traditional comp set needs a serious update as it is not just geographical proximity anymore it is about winning the hearts of potential guests

How to Tailor Your Messaging to Reflect Your Hotel Brand Image

Apply these personalization and design strategies to grow your direct booking channel while ensuring that your hotel website stays true to your brand image

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