hotels
Six Things Scaring The $%#@ Out Of Hotel Marketers This Halloween
NB: This is an article from Tambourine For Halloween, we asked hotel marketers from coast to coast, representing properties of all sizes, what they’re most spooked about right now. Here is […]
The four booking behaviours driving travellers
Men spend less time booking trips than women. Younger travellers tend to start their planning later. And 59% of travellers begin researching their next trip between one and three months […]
Stop rewarding loyalty at the cost of the bottom line
Forbes recently released a list of the world’s most rewarding hotel loyalty programmes. The tally saw Wyndham Rewards replace Marriott at the top of the pile. The list, compiled by […]
Lessons from an OTA on Converting Users
In the modern travel market, online travel agents have successfully retained the lion’s share of online travel bookings made by users – according to a 2016 Phocuswright study, 66% of […]
Strategies for Winning the Direct Booking Wars
NB: This is an article by Revinate It’s been a busy year on the “book direct” front. Hotels of all sizes are facing off against established and emerging online travel […]
What a promotion reveals about how Airbnb sees resort rentals
Next-generation hospitality company Airbnb has been running an old-fashioned hospitality promotion to try to grab a bigger slice of the rental market in traditional resort areas. This October, the lodging-rental company has been […]
From Revpar to Trevpar: Integrating Ancillaries Into a Revenue Strategy
Considering ancillary revenue streams can make up to 60% of hotel revenues of why would not any operator embark on the journey of total hotel revenue management? Apart from challenges […]
Ratings or reviews: learning to read between the lines
Have you ever noticed that there is often some disconnect between a rating you received from a guest in an online review and the comment they wrote with it? This […]
U.S. online hotel room rates are up 0.6% from a year ago this October
Hotel room rates in the top-25 most popular U.S. destinations are averaging $219.06 this October, up from $212.57 in September, according to online hotel room price indices from trivago’s unique […]
Best Practices: Upselling and Improve Customer Satisfaction
From airlines to fast food restaurants, all kinds of businesses use upselling and cross-selling to increase their business’ growth and profitability. However, these are not just tools to boost profits, […]
