hotels
Data Analytics Top Priority in Asia to Deliver Loyalty Personalization
Loyalty building is apparently a high priority for Asia’s travel brands, with data analytics as a top priority to deliver loyalty-fostering personalization. The survey, part of a recent report by […]
Facebook and its new battle for the attention of travelers
There’s never really been a forceful value proposition for a social network for travelers – Facebook’s global dominance has pretty much kept the competition at bay. Why invest resources in a […]
Curated Rates: Using Relevant Content to Boost Bookings
What are curated rates? To understand curated rates, we first need to understand what curating means. To curate something means to organize and display content in a meaningful way for […]
Here are 10 ways your hotel could be losing out on revenue
As the old saying goes: “There’s a fine line between love and hate.” The same could be said for your revenue strategy and its ability to positively impact your hotel’s […]
Don’t Be Afraid to Prioritize Direct Bookings Over OTA Bookings
The balancing act between third party channels and your own hotel website is often a difficult one. Once you make the decision to take charge of your online distribution, it […]
New York hotel market chases recovery
New York City has been working through an enormous hotel construction pipeline for the past several years — the largest in the nation — and one that is expected to […]
What does the future hold for guest and hotel relationships?
More and more, we hear people talking about guest relations, following the customer journey, Big Data, CRM, and so on. But what do all of these concepts mean and how […]
A Hotel’s Guide to Reciprocal Loyalty
Last November, I had the opportunity to attend Inbound for the first time. For those of you haven’t been, it’s definitely one of the best marketing conferences out there and […]
How Booking Recovery Tools Can Make You Thousands In Revenue
Booking recovery tools can make your hotel thousands in direct revenue. Here’s a quick breakdown of how and why they work. There are two different times when it’s vital to […]
The Key to Effective Digital Marketing: Delivering Great Content
“Content” is the trendy new word that’s been sweeping the digital marketing space for the last few years. Hundreds of webinars and thousands of blog posts have mentioned the topic, […]
