hotels

ROAS measures how effectively your ad spend (the water) turns into sales (the harvest). A high ROAS means your system is efficient

A hospitality data platform eliminates disconnect. It gives hoteliers a complete, actionable view of performance across every level of their business

In a world where your budget is being scrutinized more than ever, reputation-backed investment is one of the few strategic advantages that grows over time

According to recent research, 76% of a revenue manager’s week is still spent on internal tasks e.g. reports, manual updates, reconciliations, data checks

Experience gives you the broad “gut-feel” questions. Your data helps you ask more specific questions that drive action. Let’s look at five examples

When profitability is limited, a price first strategy quickly becomes a race to the bottom, eroding financial performance and diluting customer trust

The analysis covers guest booking and hotel performance data focusing on two key areas: traveler booking behavior and hotel profitability

In hotel sales, leads can range from a quick inquiry from a meeting planner to a corporate account exploring next year’s events

While transient direct booking strategies have matured, one revenue stream still uses outdated processes: group rooms and meeting space sales

A picture of slow growth, margin pressure, and an uneven recovery signals to hoteliers that 2026 forecasts will require more nuance than ever before